Compare Mattel Inc (MAT) vs Yum! Brands, Inc. (YUM) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Mattel Inc vs Yum! Brands, Inc. — how do they compare? Mattel Inc trades at $16.58 (market cap $4.74B), while Yum! Brands, Inc. trades at $143 (market cap $39.02B). The key difference: Yum! Brands, Inc. is far larger — about 8.2× Mattel Inc's market cap, and Yum! Brands, Inc. pays a 2.1% dividend while Mattel Inc pays none. Which is the better fit depends on your goals — on Pluang, investors hold Mattel Inc for 97 Days and Yum! Brands, Inc. for 132 Days on average.
| MAT | YUM | |
|---|---|---|
Market Cap | $4.74B | $39.02B |
Volume | 11,809,722 | 2,597,636 |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $22.16 | $168.16 |
52-Week Low | $12.66 | $135.77 |
Typical Hold Time | 97 Days | 132 Days |
Enterprise Value | $6.96B | $50.63B |
Dividend Yield | — | 2.1% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Mattel (MAT) trades at $16.37, up 2.76% amid takeover speculation, with a bullish technical signal from moving averages. The company reported mixed quarterly earnings but maintains solid profitability with a 7.78% net income margin and a reasonable P/E of 12.22. Recent news highlights CEO transition and acquisition interest from Authentic Brands Group, potentially valuing the firm around $6 billion.
The stock's outlook is supported by strong analyst sentiment (52.94% buy ratings) and a stable financial base, though risks include earnings volatility and leadership changes. Near-term price action hinges on takeover developments and new CEO execution, with the consensus price target at $15.00 suggesting limited upside from current levels.
YUM Brands trades at $140.35, up 0.36% today, with mixed technical signals showing bullish overall but bearish moving averages. The company demonstrates strong fundamentals with 2025 revenue of $8.21B and net income of $1.56B, though recent earnings show mixed quarterly performance. YUM completed the Pizza Hut sale for approximately $1.5B in September 2026, focusing on core brands KFC and Taco Bell.
YUM presents a compelling opportunity with analyst consensus target of $170.44 (21% upside), supported by consistent cash flow growth and strategic brand focus. Key risks include high debt levels ($11.25B long-term) and competitive pressures in the QSR space. The stock offers dividend stability with nine consecutive years of increases.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
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Top news
Latest headlines on both assets
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About Mattel Inc
Mattel markets toy products that are sold to its wholesale customers and direct to retail consumers. The company offers products for children and families, including toys for infants and preschoolers, girls and boys, youth electronics, handheld and other games, puzzles, educational toys, media-driven products, and plush and fashion-related toys. Mattel's owned portfolio includes Barbie, Hot Wheels, Fisher-Price, Thomas & Friends, and American Girl. In addition, it currently manufactures toy products for its segments both internally and externally (through manufacturing partners). Just over half of its net sales are in North America, while the remainder stem from international markets.
Read more on MAT →About Yum! Brands, Inc.
Yum Brands is a U.S.-based restaurant operator featuring a portfolio of four brands: KFC (26,930 global units), Pizza Hut (18,380 units), Taco Bell (7,790 units), and The Habit Burger (310 units) at year-end 2021. With $58 billion in 2021 systemwide sales, the firm is the second-largest restaurant company in the world, behind McDonald's ($112.5 billion) but ahead of Restaurant Brands International ($36 billion) and Starbucks ($25 billion). Yum is 98% franchised, with the largest franchisee, Yum China, created via a 2016 spinoff transaction (after which Yum China agreed to pay 3% royalties to Yum Brands in perpetuity). Yum is the newest evolution of Tricon Brands, formerly a division of PepsiCo, and generates the bulk of its revenue from franchise royalties and marketing contributions.
Read more on YUM →
