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Mattel faces takeover talks as major investor urges sale amid sales struggles

Market News
06 Oct 2026
CNBC
View Source
Bearish
Mattel faces takeover talks as major investor urges sale amid sales struggles

Mattel, the maker of Barbie dolls, is under pressure from major shareholder Ariel Investments to consider a sale due to declining sales and profitability. Ariel's chairman suggested the company could attract strategic buyers, including entertainment firms and private equity, potentially fetching a premium price. This comes as Mattel undergoes a leadership change with Roger Lynch becoming CEO, and after a reported $6 billion takeover interest from Authentic Brands. Mattel's board says it will consider shareholder views while aiming to act in all shareholders' best interests.

Mattel's market capitalization stands at $4.59 billion as of Oct 06, 2026, 17:11 WIB, with an enterprise value of $6.81 billion. On Pluang, the stock price is USD 16.00, showing a slight 0.31% decline in the last day, while trading volume reached 14,682,864 shares. Order activity on Pluang leans more towards buying at 59%, indicating ongoing investor interest despite the recent pressure on the company.

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