Mattel Inc vs Upwork Inc — how do they compare? Mattel Inc trades at $16.69 (market cap $4.74B), while Upwork Inc trades at $8.6 (market cap $1.07B). The key difference: Mattel Inc is far larger — about 4.4× Upwork Inc's market cap, and Mattel Inc is trading nearer its 52-week high, Upwork Inc nearer its low. Which is the better fit depends on your goals — on Pluang, investors hold Mattel Inc for 97 Days and Upwork Inc for 38 Days on average.
| MAT | UPWK | |
|---|---|---|
Market Cap | $4.74B | $1.07B |
Volume | 11,809,722 | 2,574,130 |
Sector | Consumer Cyclical | Industrials |
52-Week High | $22.16 | $22.11 |
52-Week Low | $12.66 | $7.84 |
Typical Hold Time | 97 Days | 38 Days |
Enterprise Value | $6.96B | $833.01M |
Signals from Pluang's Aura AI — not financial advice
Mattel (MAT) trades at $16.58, up 1.28% with strong technical momentum and bullish analyst sentiment. The stock shows solid fundamentals with a 7.78% net margin and reasonable P/E of 12.38, though recent earnings misses and CEO transition create uncertainty. Takeover interest from Authentic Brands Group provides potential upside catalyst.
Outlook remains cautiously optimistic with 53% analyst buy ratings and $15 consensus target. Key risks include CEO transition execution, Barbie sales decline, and negative cash flow trends. The $6 billion takeover speculation offers significant premium potential but requires careful monitoring of management changes.
UPWK trades at $8.57, up 2.02% today, but the technical outlook is bearish with resistance near $9. The company reported Q2 2026 earnings that beat estimates, with revenue of $191.7M and adjusted EBITDA of $64.1M (MarketBeat, August 10, 2026), but issued weak guidance causing a 13% stock drop (Invezz, August 11, 2026). Fundamentals show strong profitability with a 77.21% gross margin and a P/E of 10.99, though net income declined to $115.43M in 2025 from $216M in 2024.
The stock presents a mixed outlook: valuation appears attractive with analyst consensus target of $9.64 (12.5% upside), but risks include AI-driven disruption to freelance demand, insider selling, and ongoing securities fraud investigations (GlobeNewswire, September 2026). Investor sentiment is cautious despite a majority buy rating from analysts.
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Mattel markets toy products that are sold to its wholesale customers and direct to retail consumers. The company offers products for children and families, including toys for infants and preschoolers, girls and boys, youth electronics, handheld and other games, puzzles, educational toys, media-driven products, and plush and fashion-related toys. Mattel's owned portfolio includes Barbie, Hot Wheels, Fisher-Price, Thomas & Friends, and American Girl. In addition, it currently manufactures toy products for its segments both internally and externally (through manufacturing partners). Just over half of its net sales are in North America, while the remainder stem from international markets.
Read more on MAT →Upwork Inc is a United States-based company that operates an online marketplace that enables businesses to find and work with highly-skilled independent professionals. The develops platform for hiring and freelancing purposes. Its products offering include Upwork Basic, Upwork Plus, Upwork Business, Upwork Enterprise, and Upwork Payroll. The business generates revenue from Talent and Clients across the USA, India, the Philippines and the rest of the world. Substantial income is derived from providing services to Clients.
Read more on UPWK →