Mattel Inc vs SoundHound AI Inc — how do they compare? Mattel Inc trades at $14.23 (market cap $4.11B), while SoundHound AI Inc trades at $6.43 (market cap $2.75B). The key difference: Mattel Inc is the larger of the two by market cap. Which is the better fit depends on your goals.
| MAT | SOUN | |
|---|---|---|
Market Cap | $4.11B | $2.75B |
Sector | Consumer Cyclical | Technology |
52-Week High | $22.16 | $21.40 |
52-Week Low | $13.05 | $5.90 |
Enterprise Value | $5.92B | $2.54B |
Signals from Pluang's Aura AI — not financial advice
Mattel (MAT) trades at $14.165, down 0.94% today, with a bullish technical signal supported by moving averages. The stock shows attractive valuation with a P/E of 9.17 and P/S of 0.84, while recent earnings have been mixed with Q1 2026 beating expectations but Q3 and Q4 2025 missing. Revenue remains stable around $5.4B, and the company maintains strong brand collaborations, as seen with recent Hot Wheels and Barbie partnerships.
Outlook is cautiously optimistic given undervaluation and analyst consensus, but risks include stagnant sales, debt levels, and recent negative cash flow trends. The consensus price target is $14.60, suggesting limited upside from current levels, with investor sentiment divided between value opportunity and near-term headwinds.
SoundHound AI (SOUN) trades at $6.31, down 37% year-to-date amid concerns over persistent losses and cash burn despite 52% revenue growth in 2025. The stock shows a bearish technical trend with neutral oscillators, while fundamentals reveal a negative net income margin of -91.84% and high valuation multiples. Recent positive developments include being named a Leader in Gartner's Magic Quadrant for Conversational AI Platforms (GlobeNewsWire, July 13, 2026) and beating EPS estimates in three consecutive quarters.
The outlook remains speculative with significant upside potential based on a $13.00 analyst consensus price target, but high execution risks and cash burn pose threats. Investment opportunity hinges on the company's ability to monetize its AI platform expansion and achieve profitability, while risks include competitive pressures and reliance on financing to cover operational losses.
Trailing returns across standard periods
Latest headlines on both assets
Mattel markets toy products that are sold to its wholesale customers and direct to retail consumers. The company offers products for children and families, including toys for infants and preschoolers, girls and boys, youth electronics, handheld and other games, puzzles, educational toys, media-driven products, and plush and fashion-related toys. Mattel's owned portfolio includes Barbie, Hot Wheels, Fisher-Price, Thomas & Friends, and American Girl. In addition, it currently manufactures toy products for its segments both internally and externally (through manufacturing partners). Just over half of its net sales are in North America, while the remainder stem from international markets.
Read more on MAT →SoundHound AI, Inc. is a leading innovator in voice artificial intelligence, specializing in conversational intelligence technology. The company develops a platform that allows businesses to add custom voice assistants and natural language processing capabilities to their products and services, ranging from in-car systems and smart speakers to mobile apps and IoT devices. SoundHound's core technology, including its proprietary speech recognition and natural language understanding models, aims to enable fast, accurate, and deeply integrated voice AI experiences across various industries.
Read more on SOUN →