Mattel Inc vs Newegg Commerce Inc — how do they compare? Mattel Inc trades at $15 (market cap $4.30B), while Newegg Commerce Inc trades at $18.99 (market cap $398.29M). The key difference: Mattel Inc is far larger — about 10.8× Newegg Commerce Inc's market cap, and Mattel Inc is trading nearer its 52-week high, Newegg Commerce Inc nearer its low. Which is the better fit depends on your goals.
| MAT | NEGG | |
|---|---|---|
Market Cap | $4.30B | $398.29M |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $22.16 | $128.09 |
52-Week Low | $13.05 | $12.87 |
Enterprise Value | $6.52B | $397.09M |
Signals from Pluang's Aura AI — not financial advice
Mattel (MAT) trades at $15.03, up 1.97% today, with a bullish technical signal from moving averages. The company reported mixed Q2 2026 results, with a 10% revenue beat but an earnings miss due to higher costs. Valuation ratios appear reasonable with a P/E of 11.22 and P/S of 0.84. Analyst consensus is a 'Hold' with a $14.00 price target, slightly below the current price. Recent news highlights growth from toy-based movies and adult collectors, though profit margins face pressure from advertising and SG&A expenses.
The outlook for Mattel is cautiously optimistic, driven by IP expansion and brand strength, but near-term risks include cost inflation and discretionary spending headwinds. Investment opportunity lies in execution of entertainment strategy, while key risks are margin compression and competitive pressures. The stock's current level near analyst targets suggests limited upside without improved earnings momentum.
Newegg Commerce (NEGG) trades at $18.38, up 8.76% in the last session, with a bullish technical outlook and recent earnings beats. The company reported revenue of $1.44 billion for 2025, with a net loss narrowing to $4.88 million, showing improved profitability trends. Recent news highlights AI shopping features and exclusive product launches, indicating innovation efforts.
The outlook is cautiously optimistic due to earnings improvement and positive analyst sentiment, but risks include volatile cash flows, high P/E ratio, and competitive pressures in e-commerce. Institutional interest remains limited, with one analyst rating the stock a Buy as of 2026-08-12.
Trailing returns across standard periods
Mattel markets toy products that are sold to its wholesale customers and direct to retail consumers. The company offers products for children and families, including toys for infants and preschoolers, girls and boys, youth electronics, handheld and other games, puzzles, educational toys, media-driven products, and plush and fashion-related toys. Mattel's owned portfolio includes Barbie, Hot Wheels, Fisher-Price, Thomas & Friends, and American Girl. In addition, it currently manufactures toy products for its segments both internally and externally (through manufacturing partners). Just over half of its net sales are in North America, while the remainder stem from international markets.
Read more on MAT →Newegg Commerce Inc is an e-commerce company offering direct sales and an online marketplace platform for IT computer components, consumer electronics, entertainment, smart home and gaming products and provides certain third-party logistics services globally.
Read more on NEGG →