Compare Macy's Inc (M) vs Ulta Beauty Inc (ULTA) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Macy's Inc vs Ulta Beauty Inc — how do they compare? Macy's Inc trades at $23.7 (market cap $6.13B), while Ulta Beauty Inc trades at $489.47 (market cap $20.98B). The key difference: Ulta Beauty Inc is far larger — about 3.4× Macy's Inc's market cap, and Macy's Inc pays a 3.29% dividend while Ulta Beauty Inc pays none. Which is the better fit depends on your goals.
| M | ULTA | |
|---|---|---|
Market Cap | $6.13B | $20.98B |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $25.96 | $706.82 |
52-Week Low | $11.90 | $450.75 |
Enterprise Value | $9.95B | $23.06B |
Dividend Yield | 3.29% | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Macy's (M) trades at $23.80, up 0.51% today, with a bullish technical signal and strong recent earnings beats. The stock shows improving fundamentals with a 2.94% net margin and attractive valuation at a P/E of 9.63. Recent news highlights a successful turnaround under the 'Bold New Chapter' strategy, including same-store sales growth and digital innovation initiatives.
Outlook remains positive with analyst consensus target at $24.83, though risks include margin pressure and retail competition. The stock offers value with upside potential from operational improvements, supported by Berkshire Hathaway's recent 3 million share purchase disclosed in Q1 2026 (13F filing May 15, 2026).
No Aura AI signal available yet.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Macy's Inc
Founded in 1858 and based in New York City, Macy's operates 570 stores under the Macy's nameplate, 58 stores under the Bloomingdale's nameplate, and 160 freestanding Bluemercury specialty beauty stores (as of the end of fiscal-year 2021). Macy's also operates e-commerce sites and licenses two Bloomingdale's stores in the United Arab Emirates and Kuwait. Women's apparel, accessories, shoes, cosmetics, and fragrances comprised 59% of Macy's 2021 sales.
Read more on M →About Ulta Beauty Inc
With more than 1,300 stores and a partnership with Target, Ulta Beauty is the largest specialized beauty retailer in the U.S. The firm offers makeup (43% of 2021 sales), fragrances, skin care, and hair care products (20% of 2021 sales), and bath and body items. Ulta offers private-label products and merchandise from more than 500 vendors. It also offers salon services, including hair, makeup, skin, and brow services, in all stores. Most Ulta stores are approximately 10,000 square feet and are in suburban strip centers. Ulta was founded in 1990 and is based in Bolingbrook, Illinois.
Read more on ULTA →
