Live Nation Entertainment, Inc. vs Under Armour Inc Class A — how do they compare? Live Nation Entertainment, Inc. trades at $171.76 (market cap $39.92B), while Under Armour Inc Class A trades at $4.88 (market cap $2.07B). The key difference: Live Nation Entertainment, Inc. is far larger — about 19.3× Under Armour Inc Class A's market cap, and Live Nation Entertainment, Inc. is trading nearer its 52-week high, Under Armour Inc Class A nearer its low. Which is the better fit depends on your goals — on Pluang, investors hold Live Nation Entertainment, Inc. for 72 Days and Under Armour Inc Class A for 99 Days on average.
| LYV | UAA | |
|---|---|---|
Market Cap | $39.92B | $2.07B |
Volume | 1,982,609 | 12,050,442 |
Sector | Media | Consumer Cyclical |
52-Week High | $188.46 | $8.14 |
52-Week Low | $125.61 | $4.17 |
Typical Hold Time | 72 Days | 99 Days |
Enterprise Value | $42.13B | $3.05B |
Signals from Pluang's Aura AI — not financial advice
Live Nation Entertainment (LYV) trades at $170.84, down 0.55% on the day, with technical indicators showing a bullish trend despite recent price weakness. The company reported Q2 2026 earnings beat with 9% revenue growth and record deferred revenue of $6.4 billion, though profitability remains challenged with a net margin of just 0.51%. Analyst sentiment remains strongly positive with 87% buy ratings and a $208.18 consensus price target, representing 22% upside potential from current levels.
The outlook remains favorable given strong consumer demand for live events and the company's dominant market position, though investors face risks from elevated valuation multiples (P/E of 117.5), regulatory scrutiny, and execution challenges in managing cost pressures. The stock's performance will depend on continued demand strength and successful navigation of legal and operational headwinds through 2026.
Under Armour (UAA) trades at $4.82, down 1.23% on the day, with a mixed technical picture showing a bullish overall signal but a neutral RSI. The company reported a net loss of $201.27 million in 2025, with revenue declining to $5.16 billion, though recent quarters have shown some earnings beats. Analyst consensus is a $5.79 price target, but the stock faces headwinds from weak consumer demand and negative cash flow trends.
The outlook is cautious; while cost discipline supports margins, persistent revenue weakness and negative profitability pose significant risks. The stock's low P/S ratio of 0.42 may attract value investors, but sustained operational improvements are needed for a durable recovery amid competitive pressures.
Trailing returns across standard periods
Latest headlines on both assets
Live Nation is the largest live entertainment firm in the world with over 570 million fans served in 44 countries in 2018 by the company's concert and ticketing platforms. Via either owning, operating, or holding exclusive booking rights, Live Nation controls over 235 venues including the House of Blues, the Hollywood Palladium, and Spark Arena in New Zealand. Live Nation also owns one of the largest ticketing services, Ticketmaster, which sold over 480 million tickets for over 12,000 clients in 2018. The firm's artist management agencies have over 400 clients. This large live entertainment footprint helped Live Nation become one of the largest advertising and sponsorship platforms aimed at music fans. Liberty Media owns 33% of Live Nation, held under its SiriusXM tracking stock.
Read more on LYV →Under Armour develops, markets, and distributes athletic apparel, footwear, and accessories in North America and other territories. Consumers of its apparel include professional and amateur athletes, sponsored college and professional teams, and people with active lifestyles. The company sells merchandise through direct-to-consumer, including e-commerce and more than 400 combined factory house and brand house stores, and wholesale channels. Under Armour also operates a digital fitness app called MapMyFitness. The Baltimore-based company was founded in 1996.
Read more on UAA →