Keysight Technologies Inc vs Williams-Sonoma, Inc. — how do they compare? Keysight Technologies Inc trades at $382.61 (market cap $63.79B), while Williams-Sonoma, Inc. trades at $241.78 (market cap $28.15B). The key difference: Keysight Technologies Inc is far larger — about 2.3× Williams-Sonoma, Inc.'s market cap, and Williams-Sonoma, Inc. pays a 1.27% dividend while Keysight Technologies Inc pays none. Which is the better fit depends on your goals — on Pluang, investors hold Keysight Technologies Inc for 56 Days and Williams-Sonoma, Inc. for 59 Days on average.
| KEYS | WSM | |
|---|---|---|
Market Cap | $63.79B | $28.15B |
Volume | 1,435,384 | 1,351,262 |
Sector | Technology | Consumer Cyclical |
52-Week High | $387.90 | $251.81 |
52-Week Low | $159.49 | $168.64 |
Typical Hold Time | 56 Days | 59 Days |
Enterprise Value | $63.93B | $28.65B |
Dividend Yield | — | 1.27% |
Signals from Pluang's Aura AI — not financial advice
Keysight Technologies (KEYS) trades at $374.66, down 1.79% on the day, with strong technical momentum indicated by bullish moving averages and a consensus price target of $416.63 representing 11.2% upside. The company demonstrates robust fundamentals with Q2 2026 EPS of $3.07 beating expectations by 24%, supported by 56% order growth driven by AI infrastructure demand and 6G development opportunities. Revenue recovery to $5.38B in 2025 and net income margin expansion to 19.14% reflect improving operational efficiency.
KEYS presents compelling growth prospects from AI and 6G tailwinds, though elevated valuation multiples (P/E 50.7) and supply chain constraints pose near-term risks. Wall Street maintains strong bullish sentiment with 81% buy ratings, while technical indicators suggest the stock is testing key resistance at $375 with support at $370. The combination of accelerating earnings, strategic positioning in high-growth markets, and institutional confidence supports a positive medium-term outlook despite valuation concerns.
Williams-Sonoma (WSM) trades at $239.00, down 0.61% on the day, near its pivot point of $239 with bullish moving average signals. The company demonstrates strong profitability with a 14.73% net income margin and 54.96% ROE, supported by three consecutive quarterly earnings beats. Recent news highlights market share gains and margin expansion through reduced discounting, with a new Pottery Barn collaboration and store openings fueling growth.
The outlook remains positive with a consensus price target of $246.31 offering 3% upside, though risks include housing market sensitivity and high valuation multiples. Earnings growth and disciplined cost control position WSM for continued outperformance, but investors should monitor competitive pressures and macroeconomic headwinds affecting consumer spending.
Trailing returns across standard periods
What Pluang investors did over the last 30 days
Latest headlines on both assets
Keysight Technologies is a leader in the field of testing and measurement, helping electronics OEMs and suppliers alike bring products to market to fit industry standards and specifications. Keysight specializes in the communications market, but also supplies into the government, automotive, industrial, and semiconductor manufacturing markets. Keysight's solutions include testing tools, analytical software, and services. The firm's stated objective is to reduce time to market and improve efficiency at its more than 30,000 customers.
Read more on KEYS →With a wide retail and direct-to-consumer presence, Williams-Sonoma is a leader in the $300 billion domestic home category, focused on expanding its exposure in the B2B, marketplace, and franchise areas. Namesake Williams-Sonoma (175 stores) offers high-end cooking essentials, while Pottery Barn (189) provides casual home accessories. Brand extensions include Pottery Barn Kids (52) and PBteen. West Elm (121) is an emerging concept for young professionals, and Rejuvenation (9) offers lighting and house parts. Williams-Sonoma also has a business-to-business team that supports projects that range from residential to large-scale commercial.
Read more on WSM →