Jones Lang LaSalle Inc vs Royal Caribbean Cruises Ltd — how do they compare? Jones Lang LaSalle Inc trades at $363.25 (market cap $16.72B), while Royal Caribbean Cruises Ltd trades at $307.61 (market cap $82.15B). The key difference: Royal Caribbean Cruises Ltd is far larger — about 4.9× Jones Lang LaSalle Inc's market cap, and Royal Caribbean Cruises Ltd pays a 1.63% dividend while Jones Lang LaSalle Inc pays none. Which is the better fit depends on your goals.
| JLL | RCL | |
|---|---|---|
Market Cap | $16.72B | $82.15B |
Sector | Real Estate | Consumer Cyclical |
52-Week High | $373.24 | $365.84 |
52-Week Low | $280.16 | $246.71 |
Enterprise Value | $19.48B | $104.79B |
Dividend Yield | — | 1.63% |
Signals from Pluang's Aura AI — not financial advice
JLL trades at $363.49, up 1.72% today, near its 52-week high. The stock exhibits bullish technical signals with a golden cross and strong momentum, supported by consistent earnings beats in recent quarters. Revenue grew to $26.12B in 2025, with net income margin improving to 3.64%. Analyst consensus is bullish with a $391.50 price target, and institutional holdings show confidence from firms like Bank of America.
Outlook remains positive driven by earnings growth and operational strength, but risks include economic sensitivity and competitive pressures. The stock offers upside to consensus targets, though valuation metrics like P/E of 17.43 require monitoring for sustainability amid market volatility.
Royal Caribbean (RCL) trades at $308, down 3.75% today, as strong earnings growth and bullish technical signals are tempered by geopolitical concerns affecting European demand. The company reported Q2 2026 EPS of $4.21, beating estimates, and raised full-year guidance, with revenue reaching $17.93B in 2025. Technical analysis shows a bullish trend with support at $305 and resistance at $314, while fundamentals highlight robust profitability with a 23.54% net margin and 45.33% ROE.
RCL presents a compelling growth story with record bookings and fleet expansion through 2028, though risks include high debt levels, capital-intensive spending, and geopolitical volatility. Analyst consensus is bullish with a $343 price target, but investors should weigh strong cash flow generation against ongoing investment requirements and market sensitivity to economic cycles.
Trailing returns across standard periods
Jones Lang LaSalle provides a wide range of real estate-related services to owners, occupiers, and investors worldwide, including leasing, property and project management, and capital markets advisory. JLL's investment management arm, LaSalle Investment Management, manages over $70 billion for clients across diverse public and private real estate strategies.
Read more on JLL →Royal Caribbean is the world's second-largest cruise company, operating 64 ships across five global and partner brands in the cruise vacation industry, with 10 more ships on order. Brands the company operates include Royal Caribbean International, Celebrity Cruises, and Silversea. The company also has a 50% investment in a joint venture that operates TUI Cruises and Hapag-Lloyd Cruises, allowing it to compete on the basis of innovation, quality of ships and service, variety of itineraries, choice of destinations, and price. The company completed the divestiture of its Azamara brand in the first quarter of 2021.
Read more on RCL →