Intuit Inc. vs Mattel Inc — how do they compare? Intuit Inc. trades at $333 (market cap $92.03B), while Mattel Inc trades at $15.03 (market cap $4.30B). The key difference: Intuit Inc. is far larger — about 21.4× Mattel Inc's market cap, and Intuit Inc. pays a 1.43% dividend while Mattel Inc pays none. Which is the better fit depends on your goals.
| INTU | MAT | |
|---|---|---|
Market Cap | $92.03B | $4.30B |
Sector | Technology | Consumer Cyclical |
52-Week High | $717.21 | $22.16 |
52-Week Low | $255.07 | $13.05 |
Enterprise Value | $90.49B | $6.52B |
Dividend Yield | 1.43% | — |
Signals from Pluang's Aura AI — not financial advice
Intuit (INTU) trades at $336.44, up 3.44% today, with a bullish technical signal and strong earnings beats in recent quarters. Revenue grew to $18.83B in 2025, with a net income margin of 20.54%, while analyst consensus is a Buy with a $401 price target. However, recent news highlights a 20% stock drop and securities fraud investigations related to TurboTax pricing issues, creating near-term uncertainty.
The outlook is mixed: strong fundamentals and AI-driven growth in financial software support upside, but legal risks and investor sentiment pressure pose challenges. Valuation metrics like a P/E of 20.4 appear reasonable if execution continues, yet volatility may persist until legal concerns resolve.
No Aura AI signal available yet.
Trailing returns across standard periods
Latest headlines on both assets
Intuit is a provider of small-business accounting software (QuickBooks), personal tax solutions (TurboTax), and professional tax offerings (Lacerte). Founded in the mid-1980s, Intuit controls the majority of U.S. market share for small-business accounting and DIY tax-filing software.
Read more on INTU →Mattel markets toy products that are sold to its wholesale customers and direct to retail consumers. The company offers products for children and families, including toys for infants and preschoolers, girls and boys, youth electronics, handheld and other games, puzzles, educational toys, media-driven products, and plush and fashion-related toys. Mattel's owned portfolio includes Barbie, Hot Wheels, Fisher-Price, Thomas & Friends, and American Girl. In addition, it currently manufactures toy products for its segments both internally and externally (through manufacturing partners). Just over half of its net sales are in North America, while the remainder stem from international markets.
Read more on MAT →