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Compare iShares Gold Trust (IAU) vs Williams-Sonoma, Inc. (WSM) Price & Performance

iShares Gold TrustTrade
Williams-Sonoma, Inc.Trade

Price performance (Past 24H)

Key statistics

iShares Gold Trust vs Williams-Sonoma, Inc. — how do they compare? iShares Gold Trust trades at $78.82 (market cap $61.51B), while Williams-Sonoma, Inc. trades at $241.16 (market cap $28.15B). The key difference: iShares Gold Trust is far larger — about 2.2× Williams-Sonoma, Inc.'s market cap, and Williams-Sonoma, Inc. pays a 1.27% dividend while iShares Gold Trust pays none. Which is the better fit depends on your goals — on Pluang, investors hold iShares Gold Trust for 49 Days and Williams-Sonoma, Inc. for 59 Days on average.

IAUWSM
Market Cap
$61.51B$28.15B
Volume
3,206,7291,351,262
Sector
Commodities - Metals/AgricultureConsumer Cyclical
52-Week High
$101.57$251.81
52-Week Low
$74.21$168.64
Typical Hold Time
49 Days59 Days
Enterprise Value
—$28.65B
Dividend Yield
—1.27%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

iShares Gold Trust

IAU stock trades at $78.88, up 2.36% with a $1.82 daily gain, though technical indicators show a bearish trend with 17 sell signals versus 2 buy signals. The stock faces pressure from rising Treasury yields and Federal Reserve rate uncertainty, with support levels at $76-$77 and resistance at $78-$79. Recent news highlights gold's sensitivity to inflation data and interest rate expectations.

The outlook remains cautious due to macroeconomic headwinds and technical weakness. Investment opportunities exist if gold prices stabilize amid inflation concerns, but risks include persistent rate hikes and dollar strength. Monitor Fed policy and economic data for directional cues.

Williams-Sonoma, Inc.

Williams-Sonoma (WSM) trades at $241.78, up 0.55% on the day, reflecting strong momentum near its consensus price target of $246.31. The stock exhibits a bullish technical trend, supported by robust fundamentals including a 14.73% net income margin and consistent earnings beats in recent quarters. Recent news highlights market share gains and profitability improvements, with the company raising full-year guidance after strong Q2 2026 results.

The outlook remains positive given WSM's operational efficiency and dividend growth, though risks include housing market sensitivity and competitive pressures. Analyst consensus leans bullish with 32% buy ratings, but high valuation multiples like a P/E of 24.51 warrant caution amid economic uncertainty.

Returns comparison

Trailing returns across standard periods

Investor sentiment on Pluang

What Pluang investors did over the last 30 days

IAU
88% Buy12% Sell
Avg holding period · 49 Days
WSM
71% Buy29% Sell
Avg holding period · 59 Days

About iShares Gold Trust

IAU is a physically backed ETF that seeks to reflect the performance of the price of gold. It provides a convenient and liquid way for investors to include gold in their portfolios as a potential hedge.

Read more on IAU →

About Williams-Sonoma, Inc.

With a wide retail and direct-to-consumer presence, Williams-Sonoma is a leader in the $300 billion domestic home category, focused on expanding its exposure in the B2B, marketplace, and franchise areas. Namesake Williams-Sonoma (175 stores) offers high-end cooking essentials, while Pottery Barn (189) provides casual home accessories. Brand extensions include Pottery Barn Kids (52) and PBteen. West Elm (121) is an emerging concept for young professionals, and Rejuvenation (9) offers lighting and house parts. Williams-Sonoma also has a business-to-business team that supports projects that range from residential to large-scale commercial.

Read more on WSM →