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Compare Hershey Co (HSY) vs Southern Company (SO) Price & Performance

Hershey CoTrade
Southern CompanyTrade

Price performance (Past 24H)

Key statistics

Hershey Co vs Southern Company — how do they compare? Hershey Co trades at $162.11 (market cap $32.66B), while Southern Company trades at $85.96 (market cap $99.10B). The key difference: Southern Company is far larger — about 3× Hershey Co's market cap, and Hershey Co pays the higher dividend (3.57%). Which is the better fit depends on your goals — on Pluang, investors hold Hershey Co for 135 Days and Southern Company for 13 Days on average.

HSYSO
Market Cap
$32.66B$99.10B
Volume
1,578,2375,985,559
Sector
Consumer StaplesUtilities
52-Week High
$236.28$99.72
52-Week Low
$157.61$82.35
Typical Hold Time
135 Days13 Days
Enterprise Value
$37.79B$173.21B
Dividend Yield
3.57%3.53%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Hershey Co

Hershey (HSY) trades at $161.88, up 0.96% with a bearish technical outlook. The stock shows strong profitability with 12.24% net margin and 32.81% ROE, though Q3 2026 earnings are pending. Recent news highlights brand investments and dividend resumption after a near 2-year freeze. Valuation metrics include P/E of 22.2 and P/S of 2.72, with analyst consensus price target at $204.62 representing 26% upside potential.

HSY presents a mixed investment case with strong fundamentals offset by near-term headwinds. The opportunity lies in consistent dividend growth potential and market leadership, while risks include commodity cost pressures and competitive challenges. Analyst sentiment leans cautious with 66% hold ratings, suggesting patience for earnings catalysts and margin stabilization.

Southern Company

No Aura AI signal available yet.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

About Hershey Co

Hershey is a leading confectionery manufacturer in the U.S. (around a $25 billion market), controlling around 46% of the domestic chocolate space (per IRI). Beyond its namesake label, the firm's mix has expanded over the last 85 years and now consists of 100 brands, including Reese's, Kit Kat, Kisses, and Ice Breakers. Hershey's products are sold in about 80 countries, albeit with just a high-single-digit percentage of sales coming from markets outside the U.S., including Brazil, India, and Mexico. The firm has sought inorganic opportunities to extend its reach beyond its core confection business, adding Amplify Snack Brands and its Skinny Pop ready-to-eat popcorn to its mix and Pirate Brands (including the Pirate's Booty, Smart Puffs, and Original Tings brands) over the past few years.

Read more on HSY →

About Southern Company

Southern Company is a U.S. energy company with electric and gas utility businesses. Its power generation portfolio includes natural gas, nuclear, renewable, and other energy sources.

Read more on SO →