Hershey Co vs Nike Inc — how do they compare? Hershey Co trades at $171.51 (market cap $34.83B), while Nike Inc trades at $43.31 (market cap $64.49B). The key difference: Nike Inc is the larger of the two by market cap, and Nike Inc pays the higher dividend (3.77%). Which is the better fit depends on your goals.
| HSY | NKE | |
|---|---|---|
Market Cap | $34.83B | $64.49B |
Sector | Consumer Staples | Consumer Cyclical |
52-Week High | $236.28 | $79.24 |
52-Week Low | $162.31 | $40.75 |
Enterprise Value | $39.63B | $66.49B |
Dividend Yield | 3.38% | 3.77% |
Volume | — | 8,887,180 |
Signals from Pluang's Aura AI — not financial advice
Hershey (HSY) trades at $171.72, showing modest daily gains of 0.18%. The stock faces bearish technical signals with recent price action near support at $170, while fundamentals reveal mixed performance with strong earnings beats but compressed margins. Recent Q1 2026 EPS of $2.35 exceeded expectations by 15%, though net income margin declined to 7.55% in 2025 from 19.82% in 2024 due to cocoa cost pressures. The company maintains solid cash flow generation with $2.28B operating cash flow in 2025.
Hershey presents a cautious opportunity as margin recovery begins in Q2 2026, with analyst consensus target of $208.42 offering 21% upside. However, volume concerns and competitive pressures pose near-term risks. The 3.3% dividend yield provides income support while investors await evidence of sustained sales volume recovery and margin expansion in upcoming earnings.
Nike (NKE) trades at $43.47, down 0.66% on the day, with a neutral technical signal and mixed sentiment. Recent earnings beats in Q1 2026 (actual $0.72 vs. expected $0.11) highlight operational strength, but revenue declined to $46.31B in 2025. The stock shows a bullish moving average trend, with support near $43 and resistance at $44. A dividend of $0.41 is scheduled for payment on July 1, 2026.
Nike's outlook is cautiously optimistic, supported by strong brand equity and consistent earnings outperformance, though revenue growth remains a challenge. Risks include competitive pressures and macroeconomic headwinds in key markets like China. Analyst consensus leans bullish with a $50.80 price target, suggesting potential upside from current levels.
Trailing returns across standard periods
Latest headlines on both assets
Hershey is a leading confectionery manufacturer in the U.S. (around a $25 billion market), controlling around 46% of the domestic chocolate space (per IRI). Beyond its namesake label, the firm's mix has expanded over the last 85 years and now consists of 100 brands, including Reese's, Kit Kat, Kisses, and Ice Breakers. Hershey's products are sold in about 80 countries, albeit with just a high-single-digit percentage of sales coming from markets outside the U.S., including Brazil, India, and Mexico. The firm has sought inorganic opportunities to extend its reach beyond its core confection business, adding Amplify Snack Brands and its Skinny Pop ready-to-eat popcorn to its mix and Pirate Brands (including the Pirate's Booty, Smart Puffs, and Original Tings brands) over the past few years.
Read more on HSY →NIKE, Inc. designs, develops, and markets athletic footwear, apparel, equipment, and accessory products for men, women, and children. The Company sells its products worldwide to retail stores, through its own stores, subsidiaries, and distributors.
Read more on NKE →