Harley-Davidson Inc vs VICI Properties Inc — how do they compare? Harley-Davidson Inc trades at $27.89 (market cap $2.93B), while VICI Properties Inc trades at $26.59 (market cap $29.55B). The key difference: VICI Properties Inc is far larger — about 10.1× Harley-Davidson Inc's market cap, and VICI Properties Inc pays the higher dividend (6.71%). Which is the better fit depends on your goals.
| HOG | VICI | |
|---|---|---|
Market Cap | $2.93B | $29.55B |
Sector | Consumer Cyclical | Real Estate |
52-Week High | $31.03 | $33.93 |
52-Week Low | $17.19 | $25.94 |
Enterprise Value | $3.32B | $46.77B |
Dividend Yield | 2.64% | 6.71% |
Trailing returns across standard periods
Latest headlines on both assets
Harley-Davidson is a global leading manufacturer of heavyweight motorcycles, merchandise, parts, and accessories. It sells custom, cruiser, and touring motorcycles and offers a complete line of Harley-Davidson motorcycle parts, accessories, riding gear, and apparel, as well as merchandise. Harley-Davidson Financial Services provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley has historically captured about half of all heavyweight domestic retail motorcycle registrations, a metric it had ceded in 2020 as it repositioned the business, but a level it is working back toward. In recent years the firm has expanded into the adventure touring market with its Pan America model and into electric with the LiveWire brand.
Read more on HOG →VICI Properties is an S&P 500 experiential real estate investment trust (REIT) that owns one of the largest portfolios of market-leading gaming, hospitality, and entertainment destinations, including Caesars Palace and MGM Grand. It utilizes a long-term, triple-net lease model to provide stable, inflation-protected income, serving as the primary landlord for the 'experience economy' while diversifying into non-gaming sectors like wellness, youth sports, and luxury resorts.
Read more on VICI →