Harley-Davidson Inc vs ProShares UltraPro S&P500 — how do they compare? Harley-Davidson Inc trades at $26.91 (market cap $2.78B), while ProShares UltraPro S&P500 trades at $154.33. The key difference: Harley-Davidson Inc pays a 2.75% dividend while ProShares UltraPro S&P500 pays none, and ProShares UltraPro S&P500 is trading nearer its 52-week high, Harley-Davidson Inc nearer its low. Which is the better fit depends on your goals.
| HOG | UPRO | |
|---|---|---|
Market Cap | $2.78B | — |
Sector | Consumer Cyclical | Leveraged / Inverse |
52-Week High | $31.03 | $155.10 |
52-Week Low | $17.19 | $89.29 |
Enterprise Value | $3.19B | — |
Dividend Yield | 2.75% | — |
Trailing returns across standard periods
Harley-Davidson is a global leading manufacturer of heavyweight motorcycles, merchandise, parts, and accessories. It sells custom, cruiser, and touring motorcycles and offers a complete line of Harley-Davidson motorcycle parts, accessories, riding gear, and apparel, as well as merchandise. Harley-Davidson Financial Services provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley has historically captured about half of all heavyweight domestic retail motorcycle registrations, a metric it had ceded in 2020 as it repositioned the business, but a level it is working back toward. In recent years the firm has expanded into the adventure touring market with its Pan America model and into electric with the LiveWire brand.
Read more on HOG →UPRO is a leveraged ETF that seeks daily investment results, before fees and expenses, that correspond to three times (3x) the daily performance of the S&P 500 Index. It is a tactical, high-conviction instrument designed for short-term traders to amplify bullish market moves, utilizing a daily reset mechanism that creates significant compounding effects and volatility risks over time.
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