Harley-Davidson Inc vs iShares 20 Plus Year Treasury Bond ETF — how do they compare? Harley-Davidson Inc trades at $26.51 (market cap $2.72B), while iShares 20 Plus Year Treasury Bond ETF trades at $82.34. The key difference: Harley-Davidson Inc pays a 2.82% dividend while iShares 20 Plus Year Treasury Bond ETF pays none, and Harley-Davidson Inc is trading nearer its 52-week high, iShares 20 Plus Year Treasury Bond ETF nearer its low. Which is the better fit depends on your goals.
| HOG | TLT | |
|---|---|---|
Market Cap | $2.72B | — |
Sector | Consumer Cyclical | — |
52-Week High | $31.03 | $92.06 |
52-Week Low | $17.19 | $82.05 |
Enterprise Value | $3.13B | — |
Dividend Yield | 2.82% | — |
Signals from Pluang's Aura AI — not financial advice
Harley-Davidson (HOG) trades at $26.01, up 1.21% daily, with a bullish technical signal from moving averages and a neutral RSI. The company reported Q2 2026 EPS of $0.75, beating estimates, and raised full-year guidance. Revenue has declined from $5.8B in 2022 to $4.5B in 2025, with net income margin at 4.78%. Valuation ratios appear attractive with a P/E of 14.45 and P/B of 0.87. Recent news highlights North American sales strength and a strategic shift to U.S. production.
The outlook is cautiously optimistic; earnings beat and raised guidance support upside, but declining revenue and margin pressures pose risks. Analyst consensus is mixed with a $26 price target. Key risks include competitive threats and raw material costs. The stock's valuation discount offers potential if turnaround efforts gain traction.
TLT trades at $82.76, up 0.29% on the day, while technical indicators signal a bearish trend with moving averages showing 11 sell signals versus 2 buy signals. The ETF faces pressure from rising Treasury yields and concerns about U.S. debt levels nearing $40 trillion. Recent institutional activity includes Ferguson Shapiro LLC purchasing 37,900 shares, indicating some professional interest despite the challenging environment.
The outlook remains cautious as rising oil prices and inflation concerns continue to pressure long-term bond yields higher. Investment opportunities exist for income-focused investors through TLT's dividend payments, but risks include Federal Reserve policy uncertainty and geopolitical tensions affecting Treasury markets.
Trailing returns across standard periods
Latest headlines on both assets
Harley-Davidson is a global leading manufacturer of heavyweight motorcycles, merchandise, parts, and accessories. It sells custom, cruiser, and touring motorcycles and offers a complete line of Harley-Davidson motorcycle parts, accessories, riding gear, and apparel, as well as merchandise. Harley-Davidson Financial Services provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley has historically captured about half of all heavyweight domestic retail motorcycle registrations, a metric it had ceded in 2020 as it repositioned the business, but a level it is working back toward. In recent years the firm has expanded into the adventure touring market with its Pan America model and into electric with the LiveWire brand.
Read more on HOG →The fund will invest at least 80% of its assets in the component securities of the underlying index, and it will invest at least 90% of its assets in US Treasury securities that the advisor believes will help the fund track the underlying index. The underlying index measures the performance of public obligations of the US Treasury that have a remaining maturity greater than or equal to twenty years.
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