Compare Harley-Davidson Inc (HOG) vs Sirius XM Holdings Inc (SIRI) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Harley-Davidson Inc vs Sirius XM Holdings Inc — how do they compare? Harley-Davidson Inc trades at $26.75 (market cap $2.80B), while Sirius XM Holdings Inc trades at $26.52 (market cap $8.87B). The key difference: Sirius XM Holdings Inc is far larger — about 3.2× Harley-Davidson Inc's market cap, and Sirius XM Holdings Inc pays the higher dividend (4.1%). Which is the better fit depends on your goals — on Pluang, investors hold Harley-Davidson Inc for 91 Days and Sirius XM Holdings Inc for 102 Days on average.
| HOG | SIRI | |
|---|---|---|
Market Cap | $2.80B | $8.87B |
Volume | 2,093,216 | 4,324,672 |
Sector | Consumer Cyclical | Media |
52-Week High | $28.46 | $32.59 |
52-Week Low | $17.19 | $19.92 |
Typical Hold Time | 91 Days | 102 Days |
Enterprise Value | $3.22B | $18.16B |
Dividend Yield | 2.78% | 4.1% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Harley-Davidson (HOG) trades at $26.95, up 0.04% on the day, with a bullish technical signal from moving averages and a consensus analyst price target of $28.50. Recent Q2 2026 earnings beat expectations, but revenue has declined from $5.8B in 2022 to $4.5B in 2025, with net income margin falling to 7.57%. The company maintains a dividend and shows improved cash flow trends, though it faces headwinds from tariffs and a recent data breach investigation.
The stock presents a mixed outlook: valuation metrics like P/E of 14.97 and P/B of 0.9 suggest potential upside, but declining profitability and competitive pressures pose risks. Investor sentiment is cautious with 61% hold ratings, while institutional activity shows mixed positioning. Key catalysts include execution of the 'Back to the Bricks' strategy, though tariff exposures and softening demand remain concerns.
Sirius XM (SIRI) trades at $25.95, down 1.56% with bearish technical signals despite strong analyst support. The company shows mixed earnings performance with Q1 2026 beating expectations but Q2 2026 missing. Fundamentals reveal solid profitability with 10.23% net margin and attractive valuation at P/E of 10.42. Recent developments include a YouTube partnership and strong cash flow growth highlighted in recent conferences.
The stock presents a value opportunity with significant upside to the $34.43 consensus target, though technical weakness and competitive pressures in audio streaming warrant caution. Strong institutional buying and dividend payments provide support, but execution on advertising growth remains critical for sustained appreciation.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
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Top news
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About Harley-Davidson Inc
Harley-Davidson is a global leading manufacturer of heavyweight motorcycles, merchandise, parts, and accessories. It sells custom, cruiser, and touring motorcycles and offers a complete line of Harley-Davidson motorcycle parts, accessories, riding gear, and apparel, as well as merchandise. Harley-Davidson Financial Services provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley has historically captured about half of all heavyweight domestic retail motorcycle registrations, a metric it had ceded in 2020 as it repositioned the business, but a level it is working back toward. In recent years the firm has expanded into the adventure touring market with its Pan America model and into electric with the LiveWire brand.
Read more on HOG →About Sirius XM Holdings Inc
SiriusXM Holdings is now composed of two businesses: SiriusXM and Pandora. SiriusXM transmits music, talk shows, sports, and news via its two satellite radio networks, primarily to consumers in vehicles who pay a subscription fee. The firm's radios come preinstalled on a wide range of light vehicles in the U.S. and Canada. The firm acquired Pandora Media in February 2019 via an all-stock transaction. Pandora is a streaming music platform that offers an ad-supported radio option and a paid on-demand service. Liberty Media owns 80% of SiriusXM, traded through its Liberty SiriusXM Group tracking stock.
Read more on SIRI →
