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Compare Harley-Davidson Inc (HOG) vs Super Group (SGHC) Limited Ordinary Shares (SGHC) Price & Performance

Harley-Davidson IncTrade
Super Group (SGHC) Limited Ordinary SharesTrade

Price performance (Past 24H)

Key statistics

Harley-Davidson Inc vs Super Group (SGHC) Limited Ordinary Shares — how do they compare? Harley-Davidson Inc trades at $26.76 (market cap $2.80B), while Super Group (SGHC) Limited Ordinary Shares trades at $11.59 (market cap $5.77B). The key difference: Super Group (SGHC) Limited Ordinary Shares is far larger — about 2.1× Harley-Davidson Inc's market cap, and Harley-Davidson Inc pays the higher dividend (2.78%). Which is the better fit depends on your goals — on Pluang, investors hold Harley-Davidson Inc for 91 Days and Super Group (SGHC) Limited Ordinary Shares for 0 Days on average.

HOGSGHC
Market Cap
$2.80B$5.77B
Volume
2,093,2162,136,691
Sector
Consumer CyclicalConsumer Cyclical
52-Week High
$28.46$15.59
52-Week Low
$17.19$8.52
Typical Hold Time
91 Days0 Days
Enterprise Value
$3.22B$5.31B
Dividend Yield
2.78%1.76%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Harley-Davidson Inc

Harley-Davidson (HOG) trades at $26.75, down 0.71% on the day, with a bullish technical signal and mixed earnings history. The stock shows attractive valuation ratios, including a P/E of 14.97 and P/S of 0.72, but faces declining revenue and net income margins. Recent news highlights tariff exposure and a data breach, while analyst consensus is a 'Hold' with a $28.50 price target. Cash flow trends are volatile, with 2025 showing a net inflow of $1.35 billion driven by investing activities.

The outlook for HOG is cautious due to fundamental pressures, including falling profitability and revenue, offset by low valuations and a dividend. Key risks include competitive threats and sensitivity to tariffs. Upside potential exists if the 'Back to the Bricks' strategy revives growth, but investors should weigh margin erosion against valuation support.

Super Group (SGHC) Limited Ordinary Shares

No Aura AI signal available yet.

Returns comparison

Trailing returns across standard periods

Investor sentiment on Pluang

What Pluang investors did over the last 30 days

HOG

No sentiment data available yet.

SGHC
100% Buy0% Sell
Avg holding period · 0 Days

Top news

Latest headlines on both assets

About Harley-Davidson Inc

Harley-Davidson is a global leading manufacturer of heavyweight motorcycles, merchandise, parts, and accessories. It sells custom, cruiser, and touring motorcycles and offers a complete line of Harley-Davidson motorcycle parts, accessories, riding gear, and apparel, as well as merchandise. Harley-Davidson Financial Services provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley has historically captured about half of all heavyweight domestic retail motorcycle registrations, a metric it had ceded in 2020 as it repositioned the business, but a level it is working back toward. In recent years the firm has expanded into the adventure touring market with its Pan America model and into electric with the LiveWire brand.

Read more on HOG →

About Super Group (SGHC) Limited Ordinary Shares

Super Group (SGHC) Limited is a holding company for online sports betting and gaming businesses, operating the Betway sports betting brand and the Spin multi-brand online casino portfolio across markets in Europe, the Americas, and Africa.

Read more on SGHC →