Compare Harley-Davidson Inc (HOG) vs Old Dominion Freight Line Inc (ODFL) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Harley-Davidson Inc vs Old Dominion Freight Line Inc — how do they compare? Harley-Davidson Inc trades at $27.75 (market cap $2.93B), while Old Dominion Freight Line Inc trades at $231.75 (market cap $48.20B). The key difference: Old Dominion Freight Line Inc is far larger — about 16.5× Harley-Davidson Inc's market cap, and Harley-Davidson Inc pays the higher dividend (2.64%). Which is the better fit depends on your goals.
| HOG | ODFL | |
|---|---|---|
Market Cap | $2.93B | $48.20B |
Sector | Consumer Cyclical | Industrials |
52-Week High | $31.03 | $248.73 |
52-Week Low | $17.19 | $126.29 |
Enterprise Value | $3.32B | $47.95B |
Dividend Yield | 2.64% | 0.5% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Harley-Davidson (HOG) trades at $27.85, up 4.78% today, with a bullish technical signal from moving averages and a neutral RSI near 69. Recent earnings show mixed results, with Q1 2026 missing estimates, while revenue has declined from $5.8B in 2022 to $4.5B in 2025. The company is executing a turnaround strategy, including cost cuts and bringing Revolution Max engine production back to the U.S., amid positive retail sales growth in Q1 2026.
The outlook is cautious; while valuation ratios like P/E of 13.77 and P/B of 0.91 appear attractive, declining revenue and net income margins pose risks. Analyst consensus is mostly Hold (65.71%), with a price target of $23.40 below the current price, indicating skepticism about near-term growth despite operational initiatives.
Old Dominion Freight Line (ODFL) trades at $231.79, down 0.88% on the day, with a bullish technical signal supported by moving averages. The company maintains strong profitability with an 18.46% net income margin and has beaten earnings estimates for three consecutive quarters. Recent news highlights improved LTL metrics and a quarterly dividend of $0.29 per share, though valuation remains elevated with a P/E of 48.82.
ODFL's outlook is supported by operational excellence and a debt-light balance sheet, but high valuation and competitive pressures from players like Amazon pose risks. Analyst consensus is mixed with a $233.67 price target, suggesting limited upside from current levels amid economic uncertainties in the freight sector.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
About Harley-Davidson Inc
Harley-Davidson is a global leading manufacturer of heavyweight motorcycles, merchandise, parts, and accessories. It sells custom, cruiser, and touring motorcycles and offers a complete line of Harley-Davidson motorcycle parts, accessories, riding gear, and apparel, as well as merchandise. Harley-Davidson Financial Services provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley has historically captured about half of all heavyweight domestic retail motorcycle registrations, a metric it had ceded in 2020 as it repositioned the business, but a level it is working back toward. In recent years the firm has expanded into the adventure touring market with its Pan America model and into electric with the LiveWire brand.
Read more on HOG →About Old Dominion Freight Line Inc
Old Dominion Freight Line is the fourth-largest less-than-truckload carrier in the United States, with more than 240 service centers and 9,200-plus tractors. OD is by far one of the most disciplined and efficient providers in the trucking industry, and its profitability and capital returns stand head and shoulders above its peers. Strategic initiatives revolve around increasing network density through market share gains and maintaining industry-leading service via consistent infrastructure investment.
Read more on ODFL →
