Compare Harley-Davidson Inc (HOG) vs HubSpot Inc (HUBS) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Harley-Davidson Inc vs HubSpot Inc — how do they compare? Harley-Davidson Inc trades at $27.89 (market cap $2.93B), while HubSpot Inc trades at $215.64 (market cap $11.84B). The key difference: HubSpot Inc is far larger — about 4× Harley-Davidson Inc's market cap, and Harley-Davidson Inc pays a 2.64% dividend while HubSpot Inc pays none. Which is the better fit depends on your goals.
| HOG | HUBS | |
|---|---|---|
Market Cap | $2.93B | $11.84B |
Sector | Consumer Cyclical | Technology |
52-Week High | $31.03 | $560.90 |
52-Week Low | $17.19 | $170.39 |
Enterprise Value | $3.32B | $10.39B |
Dividend Yield | 2.64% | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Harley-Davidson (HOG) trades at $28.46, up 7.07% today, showing strong momentum despite mixed earnings performance. The stock exhibits bullish technical signals with valuation metrics appearing attractive (P/E 14.41, P/B 0.96), though revenue has declined from $5.8B in 2022 to $4.5B in 2025. Recent developments include production reshoring of Revolution Max engines and Q2 2026 earnings due July 23, 2026, with expectations of $0.63 EPS.
Outlook remains cautious due to declining revenue trends and margin pressure, offset by cost-cutting initiatives and strategic repositioning. Key risks include competitive pressures and execution challenges, while opportunities lie in operational improvements and potential margin recovery. Analyst consensus is mixed with 65.71% hold rating and $23.40 price target below current levels.
HubSpot (HUBS) trades at $218.58, down 2.53% on the day, with a bullish technical signal from moving averages but overbought RSI readings. The company shows strong revenue growth, reaching $3.13B in 2025, and has beaten EPS estimates for three consecutive quarters. Analyst sentiment remains overwhelmingly positive with an 80.85% buy rating and a $261.67 consensus price target, suggesting significant upside potential from current levels.
The outlook for HUBS is favorable due to robust customer growth and AI-driven product expansion, though high valuation multiples (P/E of 121.69) pose a risk if growth slows. Key risks include competitive pressures in the CRM space and market volatility. The stock presents a growth opportunity supported by solid fundamentals and positive analyst coverage, but investors should be cautious of premium pricing relative to earnings.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
About Harley-Davidson Inc
Harley-Davidson is a global leading manufacturer of heavyweight motorcycles, merchandise, parts, and accessories. It sells custom, cruiser, and touring motorcycles and offers a complete line of Harley-Davidson motorcycle parts, accessories, riding gear, and apparel, as well as merchandise. Harley-Davidson Financial Services provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley has historically captured about half of all heavyweight domestic retail motorcycle registrations, a metric it had ceded in 2020 as it repositioned the business, but a level it is working back toward. In recent years the firm has expanded into the adventure touring market with its Pan America model and into electric with the LiveWire brand.
Read more on HOG →About HubSpot Inc
HubSpot provides a cloud-based marketing, sales, and customer service software platform referred to as the growth platform. The applications are available ala carte or packaged together. HubSpot's mission is to help companies grow better and has expanded from its initial focus on inbound marketing to embrace marketing, sales, and service more broadly. The company was founded in 2006, completed its initial public offering in 2014, and is headquartered in Cambridge, Massachusetts.
Read more on HUBS →
