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Compare Hilton Hotels Corporation Common Stock (HLT) vs SoFi Technologies Inc (SOFI) Price & Performance

Hilton Hotels Corporation Common StockTrade
SoFi Technologies IncTrade

Price performance (Past 24H)

Key statistics

Hilton Hotels Corporation Common Stock vs SoFi Technologies Inc — how do they compare? Hilton Hotels Corporation Common Stock trades at $327.31 (market cap $72.76B), while SoFi Technologies Inc trades at $15.8 (market cap $20.16B). The key difference: Hilton Hotels Corporation Common Stock is far larger — about 3.6× SoFi Technologies Inc's market cap, and Hilton Hotels Corporation Common Stock pays a 0.19% dividend while SoFi Technologies Inc pays none. Which is the better fit depends on your goals — on Pluang, investors hold Hilton Hotels Corporation Common Stock for 138 Days and SoFi Technologies Inc for 60 Days on average.

HLTSOFI
Market Cap
$72.76B$20.16B
Volume
1,148,63449,646,331
Sector
Consumer CyclicalFinancials
52-Week High
$350.22$32.21
52-Week Low
$256.96$15.15
Typical Hold Time
138 Days60 Days
Enterprise Value
$85.78B$20.30B
Dividend Yield
0.19%—

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Hilton Hotels Corporation Common Stock

Hilton Worldwide (HLT) trades at $327.48, up 2.18% today, reflecting strong momentum near its recent highs. The stock shows a bullish technical setup with consistent earnings beats in recent quarters and solid revenue growth, with 2025 revenue reaching $12.04 billion. Analyst sentiment is positive, with a consensus price target of $348.11 and no sell ratings among 49 analysts. Recent news highlights institutional buying and the upcoming Q3 2026 earnings report on October 27, 2026.

The outlook for HLT remains favorable, driven by robust travel demand, global portfolio expansion, and strong operational cash flow. Key risks include high debt levels, with a debt-to-asset ratio rising to 73.88% in 2025, and sensitivity to economic cycles. Upside potential hinges on continued execution and market share gains in high-growth regions like Asia, as noted in recent company reports.

SoFi Technologies Inc

SoFi Technologies (SOFI) trades at $15.72, up 0.38% on the day, but remains near 52-week lows amid a bearish technical outlook. The company reported strong revenue growth, with 2025 revenue reaching $3.61 billion and net income of $481.32 million, though cash flow from operations remains negative. Analyst consensus is mixed with a $21.58 price target, but technical indicators signal caution.

SoFi's growth trajectory and improving profitability present long-term potential, but near-term risks include persistent negative operating cash flow, high valuation multiples, and sensitivity to interest rates. Execution on loan originations and stablecoin initiatives will be critical for stock performance.

Returns comparison

Trailing returns across standard periods

Investor sentiment on Pluang

What Pluang investors did over the last 30 days

HLT
38% Buy62% Sell
Avg holding period · 138 Days
SOFI
69% Buy31% Sell
Avg holding period · 60 Days

Top news

Latest headlines on both assets

About Hilton Hotels Corporation Common Stock

Hilton Worldwide Holdings operates 1,074,791 rooms across its 18 brands addressing the midscale through luxury segments as of Dec. 31, 2021. Hampton and Hilton are the two largest brands by total room count at 28% and 21%, respectively, as of Dec. 31, 2021. Recent brands launched over the last few years include Home2, Curio, Canopy, Tru, and Tempo. Managed and franchised represent the vast majority of adjusted EBITDA, predominantly from the Americas regions.

Read more on HLT →

About SoFi Technologies Inc

SoFi is a financial services company that was founded in 2011 and is currently based in San Francisco. Initially known for its student loan refinancing business, the company has expanded its product offerings to include personal loans, credit cards, mortgages, investment accounts, banking services, and financial planning. The company intends to be a one-stop shop for its clients' finances and operates solely through its mobile app and website. Through its acquisition of Galileo in 2020 the company also offers payment and account services for debit cards and digital banking.

Read more on SOFI →