Herbalife Nutrition Ltd vs Harley-Davidson Inc — how do they compare? Herbalife Nutrition Ltd trades at $11.75 (market cap $1.23B), while Harley-Davidson Inc trades at $25.89 (market cap $2.78B). The key difference: Harley-Davidson Inc is far larger — about 2.3× Herbalife Nutrition Ltd's market cap, and Harley-Davidson Inc pays a 2.75% dividend while Herbalife Nutrition Ltd pays none. Which is the better fit depends on your goals.
| HLF | HOG | |
|---|---|---|
Market Cap | $1.23B | $2.78B |
Sector | Consumer Staples | Consumer Cyclical |
52-Week High | $19.96 | $31.03 |
52-Week Low | $7.75 | $17.19 |
Enterprise Value | $3.06B | $3.19B |
Dividend Yield | — | 2.75% |
Signals from Pluang's Aura AI — not financial advice
HLF trades at $11.52, down 6.72% in the past 24 hours, with a bearish technical signal and mixed earnings history. The company reported Q2 2026 net sales of $1.3 billion, up 5.4% year-over-year, but missed EPS estimates. Valuation ratios appear attractive with a P/E of 7.53 and P/S of 0.24, though negative shareholder equity and high debt levels remain concerns. Recent news includes a planned CFO transition in December 2026 and inclusion in TIME's America's Best Companies list.
The outlook is cautious due to inconsistent earnings performance and a highly leveraged balance sheet, but low valuation metrics and analyst consensus leaning buy (53.84%) suggest potential upside if operational improvements and debt reduction continue. Key risks include execution challenges, competitive pressures, and sensitivity to macroeconomic conditions.
Harley-Davidson (HOG) trades at $26.10, up 0.35% with a bullish technical signal from moving averages. The company reported mixed Q2 2026 results with an EPS beat ($0.75 vs. $0.645 expected) but revenue challenges, while raising full-year guidance. Valuation appears reasonable with P/E of 14.84 and P/S of 0.72, though profitability metrics show pressure with net margin at 4.78%.
The outlook remains cautiously optimistic with analyst consensus at $26.00 target. Key opportunities include North American sales strength and cost-cutting initiatives, while risks involve raw material costs and competitive pressures. Institutional activity shows mixed signals with recent large purchases and sales.
Trailing returns across standard periods
Herbalife Nutrition Ltd is an international nutrition company.
Read more on HLF →Harley-Davidson is a global leading manufacturer of heavyweight motorcycles, merchandise, parts, and accessories. It sells custom, cruiser, and touring motorcycles and offers a complete line of Harley-Davidson motorcycle parts, accessories, riding gear, and apparel, as well as merchandise. Harley-Davidson Financial Services provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley has historically captured about half of all heavyweight domestic retail motorcycle registrations, a metric it had ceded in 2020 as it repositioned the business, but a level it is working back toward. In recent years the firm has expanded into the adventure touring market with its Pan America model and into electric with the LiveWire brand.
Read more on HOG →