Home Depot Inc vs Ulta Beauty Inc — how do they compare? Home Depot Inc trades at $295.5 (market cap $285.11B), while Ulta Beauty Inc trades at $562.39 (market cap $23.32B). The key difference: Home Depot Inc is far larger — about 12.2× Ulta Beauty Inc's market cap, and Home Depot Inc pays a 3.26% dividend while Ulta Beauty Inc pays none. Which is the better fit depends on your goals — on Pluang, investors hold Home Depot Inc for 139 Days and Ulta Beauty Inc for 92 Days on average.
| HD | ULTA | |
|---|---|---|
Market Cap | $285.11B | $23.32B |
Volume | 5,334,053 | 321,683 |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $391.90 | $706.82 |
52-Week Low | $281.15 | $450.75 |
Typical Hold Time | 139 Days | 92 Days |
Enterprise Value | $345.59B | $25.63B |
Dividend Yield | 3.26% | — |
Signals from Pluang's Aura AI — not financial advice
Home Depot (HD) trades at $295.47, up 3.06% today, with a bearish technical signal from moving averages but neutral oscillators. The company reported revenue of $159.51B in 2025, with net income of $14.81B and a net margin of 8.41%. Recent quarterly earnings have consistently beaten expectations, including Q2 2026 EPS of $4.92 versus $4.73 expected. Cash flow from operations remains strong at $19.81B in 2025, though net cash flow was negative due to significant investing outlays. The stock is near its 52-week low, with key support at $282.
The outlook for HD is mixed; strong Pro segment demand and housing tailwinds support long-term growth, but near-term headwinds include weak big-ticket demand and margin pressure. Analyst consensus is bullish with a $379.93 price target, yet rising mortgage rates and competitive pressures pose risks. Investment appeal hinges on execution in a challenging housing market.
ULTA trades at $564.21, up 3.09% today, with a bullish technical outlook and strong analyst support. The stock has shown robust earnings beats in recent quarters, with Q1 and Q2 2026 exceeding expectations, and the company raised its 2026 guidance. Revenue growth is steady, though net margins have softened slightly from 12.17% in 2023 to 10.63% in 2025. Valuation ratios like a P/E of 19.86 and P/S of 1.86 appear reasonable relative to profitability metrics such as a 46.12% ROE.
The investment case hinges on execution of raised guidance and e-commerce momentum, but risks include margin pressure and flat store traffic. With a consensus price target of $624.93 implying ~11% upside and no sell ratings from analysts, the stock presents a growth opportunity tempered by near-term consumer and competitive challenges.
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Home Depot is the world's largest home improvement specialty retailer, operating more than 2,300 warehouse-format stores offering more than 30,000 products in store and 1 million products online in the United States, Canada, and Mexico. Its stores offer numerous building materials, home improvement products, lawn and garden products, and decor products and provide various services, including home improvement installation services and tool and equipment rentals. The acquisition of distributor Interline Brands in 2015 allowed Home Depot to enter the maintenance, repair, and operations business, which has been expanded through the tie-up with HD Supply (2020). The addition of the Company Store brought textile exposure to Home Depot's lineup.
Read more on HD →With more than 1,300 stores and a partnership with Target, Ulta Beauty is the largest specialized beauty retailer in the U.S. The firm offers makeup (43% of 2021 sales), fragrances, skin care, and hair care products (20% of 2021 sales), and bath and body items. Ulta offers private-label products and merchandise from more than 500 vendors. It also offers salon services, including hair, makeup, skin, and brow services, in all stores. Most Ulta stores are approximately 10,000 square feet and are in suburban strip centers. Ulta was founded in 1990 and is based in Bolingbrook, Illinois.
Read more on ULTA →