Compare Hasbro, Inc. (HAS) vs Roblox Corp (RBLX) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Hasbro, Inc. vs Roblox Corp — how do they compare? Hasbro, Inc. trades at $95.56 (market cap $13.69B), while Roblox Corp trades at $35.5 (market cap $25.87B). The key difference: Roblox Corp is the larger of the two by market cap, and Hasbro, Inc. pays a 2.89% dividend while Roblox Corp pays none. Which is the better fit depends on your goals.
| HAS | RBLX | |
|---|---|---|
Market Cap | $13.69B | $25.87B |
Sector | Consumer Cyclical | Media |
52-Week High | $105.88 | $141.56 |
52-Week Low | $70.95 | $35.60 |
Enterprise Value | $15.88B | $24.70B |
Dividend Yield | 2.89% | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Hasbro (HAS) trades at $94.49, up 1.04% today, with strong technical and fundamental momentum. The stock exhibits a bullish trend, supported by consecutive earnings beats in Q4 2025, Q1 2026, and Q2 2026. Recent news highlights growth in adult-focused segments like Magic: The Gathering, with Q2 2026 revenue up 16% year-over-year. Valuation metrics show a P/E of 17.27 and P/S of 2.77, while analyst consensus is bullish with a $104.90 price target.
The outlook for Hasbro is positive, driven by IP strength and digital gaming growth, but risks include margin pressures from tariffs and high debt levels. Institutional buying and a 51.52% buy rating from analysts support upside potential, though investors should monitor execution risks and macroeconomic headwinds. The stock's current price is within 5% of its 52-week high, indicating strong near-term momentum.
Roblox (RBLX) trades at $37.05, down 1.96% amid a bearish technical signal and negative net income. Revenue growth remains strong, reaching $4.89B in 2025, but profitability is elusive with a -17.61% net margin. The stock faces headwinds from multiple class-action lawsuits announced in early August 2026, creating significant legal overhangs. Analyst consensus is mixed with a $45.67 price target, suggesting potential upside if operational improvements materialize.
The outlook hinges on Roblox's ability to translate robust user engagement into sustained profitability. Near-term risks from litigation and high valuation multiples (P/S 4.51, P/B 170.23) pressure the stock, but consistent revenue growth and a bullish oscillator signal offer a contrarian opportunity for long-term investors willing to tolerate volatility.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
About Hasbro, Inc.
Hasbro is a branded play company providing children and families around the world with entertainment offerings based on a world-class brand portfolio. From toys and games to television programming, motion pictures, and a licensing program, Hasbro reaches customers by leveraging its well-known brands such as Transformers, Nerf, and Magic: The Gathering. Ownership stakes in Discovery Family, which offers programming around Hasbro brands, and owned production capabilities from Entertainment One help bolster Hasbro's multichannel presence. The firm acquired Entertainment One in 2019, bolting on popular properties like Peppa Pig and PJ Masks, and has plans to tie up with Dungeons & Dragons Beyond in 2022, offering the firm access 10 million digital tabletop players.
Read more on HAS →About Roblox Corp
Roblox operates an online video game platform that lets young gamers create, develop, and monetize games (or experiences) for other players. The firm effectively offers its developers a hybrid of a game engine, publishing platform, online hosting and services, marketplace with payment processing, and social network. The platform is a closed garden that Roblox controls, earning revenue in multiple places while benefiting from outsourced game development. Unlike traditional video game publishers, Roblox is more focused on the creation of new tools and monetization techniques for its developers then creating new games or franchises. Roblox is increasingly focused on creating a metaverse that moves beyond games toward experiences like concerts, education, and even business management.
Read more on RBLX →
