Compare Alphabet Inc Class A (GOOGL) vs Marriott International Inc (MAR) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Alphabet Inc Class A vs Marriott International Inc — how do they compare? Alphabet Inc Class A trades at $356.04 (market cap $4.52T), while Marriott International Inc trades at $371.14 (market cap $97.31B). The key difference: Alphabet Inc Class A is far larger — about 46.4× Marriott International Inc 's market cap, and Marriott International Inc pays the higher dividend (0.79%). Which is the better fit depends on your goals.
| GOOGL | MAR | |
|---|---|---|
Market Cap | $4.52T | $97.31B |
Sector | Media | Consumer Cyclical |
52-Week High | $402.62 | $402.54 |
52-Week Low | $182.97 | $255.35 |
Enterprise Value | $4.49T | $114.27B |
Dividend Yield | 0.24% | 0.79% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Alphabet (GOOGL) trades at $354.37, down 1.43% on the day, amid a bullish technical setup with strong analyst support. The company reported robust earnings beats in recent quarters, with Q1 2026 EPS of $5.11 significantly exceeding the $2.64 estimate. Financial health is solid, with 2025 revenue of $402.84 billion and net income of $132.17 billion, reflecting a net margin of 32.8%. Positive news flow highlights AI-driven growth and strategic partnerships.
Outlook remains positive given earnings momentum, AI expansion, and a consensus price target of $431.78 implying 22% upside. Risks include antitrust scrutiny and tech sector volatility. Institutional sentiment is strongly bullish with 85% buy ratings, supporting a favorable risk-reward profile for long-term investors.
Marriott International (MAR) trades at $371.50, up 2.29% today, with a bearish technical signal despite recent earnings beats. The company maintains strong revenue growth, reaching $26.19B in 2025, with a net income margin of 9.72%. Recent developments include the launch of Ask Bonvoy AI and reaching 10,000 global properties. Analyst consensus is mixed with 44% buy ratings but a price target of $387.33 suggesting modest upside potential.
MAR shows solid operational performance with consistent cash flow generation, though high debt levels and negative shareholder equity present risks. The stock faces headwinds from technical bearish signals and hotel owner disputes over loyalty programs. Upside potential exists from travel recovery and strategic partnerships, but investors should weigh valuation concerns against growth prospects.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
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About Alphabet Inc Class A
Alphabet, the parent company of Google, earns nearly 90% of its revenue from Google services, mainly through advertising. Other revenue comes from subscriptions (YouTube TV, YouTube Music), platform sales (Play Store purchases), and devices (Pixel, Chromebooks, Chromecast). Google Cloud contributes around 10%, while investments in self-driving cars (Waymo), health (Verily), and internet access (Google Fiber) make up the rest.
Read more on GOOGL →About Marriott International Inc
Marriott International Inc. of Maryland is a worldwide operator and franchisor of hotels. The Company franchises lodging facilities and vacation timesharing resorts under various brand names. Marriott also provides services to home and condominium owner associations for projects associated with several of its brands.
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