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Compare Futu Holdings Ltd (FUTU) vs Harley-Davidson Inc (HOG) Price & Performance

Futu Holdings LtdTrade
Harley-Davidson IncTrade

Price performance (Past 24H)

Key statistics

Futu Holdings Ltd vs Harley-Davidson Inc — how do they compare? Futu Holdings Ltd trades at $110.71 (market cap $15.25B), while Harley-Davidson Inc trades at $26.75 (market cap $2.78B). The key difference: Futu Holdings Ltd is far larger — about 5.5× Harley-Davidson Inc's market cap, and Harley-Davidson Inc pays the higher dividend (2.8%). Which is the better fit depends on your goals — on Pluang, investors hold Futu Holdings Ltd for 34 Days and Harley-Davidson Inc for 91 Days on average.

FUTUHOG
Market Cap
$15.25B$2.78B
Volume
812,5672,966,389
Sector
FinancialsConsumer Cyclical
52-Week High
$199.04$28.46
52-Week Low
$89.76$17.19
Typical Hold Time
34 Days91 Days
Enterprise Value
$15.59B$3.20B
Dividend Yield
2.39%2.8%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Futu Holdings Ltd

Futu Holdings trades at $109.68, down 3.12% today amid a bearish technical signal. The stock shows strong fundamentals with a P/E of 10.86, net income margin of 42.92%, and robust revenue growth from $13.6B in 2024 to $22.85B in 2025. Recent news includes Moomoo's partnership with X's Cashtag program and a class action lawsuit deadline on August 25, 2026.

The outlook is mixed: strong profitability and analyst upside targets near 33% contrast with legal risks and technical weakness. Key risks include lawsuit outcomes and market volatility, while growth drivers are overseas expansion and trading platform adoption. Investors face a balance of high returns potential against significant headline risks.

Harley-Davidson Inc

Harley-Davidson (HOG) trades at $26.95, up 0.04% on the day, with a bullish technical signal from moving averages and a consensus analyst price target of $28.50. Recent Q2 2026 earnings beat expectations, but revenue has declined from $5.8B in 2022 to $4.5B in 2025, with net income margin falling to 7.57%. The company maintains a dividend and shows improved cash flow trends, though it faces headwinds from tariffs and a recent data breach investigation.

The stock presents a mixed outlook: valuation metrics like P/E of 14.97 and P/B of 0.9 suggest potential upside, but declining profitability and competitive pressures pose risks. Investor sentiment is cautious with 61% hold ratings, while institutional activity shows mixed positioning. Key catalysts include execution of the 'Back to the Bricks' strategy, though tariff exposures and softening demand remain concerns.

Returns comparison

Trailing returns across standard periods

Investor sentiment on Pluang

What Pluang investors did over the last 30 days

FUTU
0% Buy100% Sell
Avg holding period · 34 Days
HOG

No sentiment data available yet.

Top news

Latest headlines on both assets

About Futu Holdings Ltd

Futu Holdings Ltd is an online broker providing one-stop online investing services. The company provides its services through its digital platform Futu NiuNiu, which includes market data, trading service, and news feed of Hong Kong, Mainland China, Singapore, and United States equity markets. It generates its revenue in the form of brokerage commission and handling charge services.

Read more on FUTU →

About Harley-Davidson Inc

Harley-Davidson is a global leading manufacturer of heavyweight motorcycles, merchandise, parts, and accessories. It sells custom, cruiser, and touring motorcycles and offers a complete line of Harley-Davidson motorcycle parts, accessories, riding gear, and apparel, as well as merchandise. Harley-Davidson Financial Services provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley has historically captured about half of all heavyweight domestic retail motorcycle registrations, a metric it had ceded in 2020 as it repositioned the business, but a level it is working back toward. In recent years the firm has expanded into the adventure touring market with its Pan America model and into electric with the LiveWire brand.

Read more on HOG →