Five Below Inc vs Hershey Co — how do they compare? Five Below Inc trades at $201.19 (market cap $10.67B), while Hershey Co trades at $172.65 (market cap $34.54B). The key difference: Hershey Co is far larger — about 3.2× Five Below Inc's market cap, and Hershey Co pays a 3.41% dividend while Five Below Inc pays none. Which is the better fit depends on your goals.
| FIVE | HSY | |
|---|---|---|
Market Cap | $10.67B | $34.54B |
Sector | Consumer Staples | Consumer Staples |
52-Week High | $247.71 | $236.28 |
52-Week Low | $131.94 | $162.31 |
Enterprise Value | $11.56B | $39.34B |
Dividend Yield | — | 3.41% |
Signals from Pluang's Aura AI — not financial advice
Five Below (FIVE) trades at $193.11, up 0.82% with a bullish technical signal despite mixed moving averages. The company demonstrates strong growth with revenue reaching $3.88 billion in 2025 and consistent earnings beats, including Q1 2026 EPS of $2.22 beating expectations of $1.77. Valuation metrics show a P/E of 24.34 and P/S of 2.11, while profitability remains solid with 8.67% net margin and 21.13% ROE. Recent news highlights store expansion to 2,000 locations and strategic investments in digital marketing.
FIVE presents a compelling growth story with analyst consensus pointing to 33% upside potential to $252.09 target. The stock benefits from strong institutional support (60% buy ratings) and positive earnings momentum, though investors should monitor competitive pressures in value retail and the sustainability of expansion-driven cash flow patterns. Current technical levels show support at $191 with resistance at $194.
Hershey (HSY) trades at $171.46, down 2.16% on the day, with a bearish technical signal but strong fundamental performance. The stock has consistently beaten earnings estimates in recent quarters, with Q1 2026 EPS of $2.35 exceeding expectations. Revenue growth remains steady, and the company benefits from easing cocoa costs and margin recovery. Recent corporate actions include a $1.45 dividend payment scheduled for June 2026.
The outlook for HSY is cautiously optimistic, driven by margin improvement and innovation, though near-term price pressure and competitive risks persist. The consensus price target of $209.25 suggests upside potential, but investors should monitor execution on H2 2026 guidance and input cost trends.
Trailing returns across standard periods
Latest headlines on both assets
Five Below is a value-oriented retailer that operated 1,190 stores in the United States as of the end of fiscal 2021. Catering to teen and preteen consumers, stores feature a wide variety of merchandise, the vast majority of which is priced below $6. The assortment focuses on discretionary items in several categories, particularly leisure (such as sporting goods, toys, and electronics
Read more on FIVE →Hershey is a leading confectionery manufacturer in the U.S. (around a $25 billion market), controlling around 46% of the domestic chocolate space (per IRI). Beyond its namesake label, the firm's mix has expanded over the last 85 years and now consists of 100 brands, including Reese's, Kit Kat, Kisses, and Ice Breakers. Hershey's products are sold in about 80 countries, albeit with just a high-single-digit percentage of sales coming from markets outside the U.S., including Brazil, India, and Mexico. The firm has sought inorganic opportunities to extend its reach beyond its core confection business, adding Amplify Snack Brands and its Skinny Pop ready-to-eat popcorn to its mix and Pirate Brands (including the Pirate's Booty, Smart Puffs, and Original Tings brands) over the past few years.
Read more on HSY →