Firy Inc. vs Snap Inc — how do they compare? Firy Inc. trades at $8.42 (market cap $125.48M), while Snap Inc trades at $4.77 (market cap $8.01B). The key difference: Snap Inc is far larger — about 63.8× Firy Inc.'s market cap, and Firy Inc. is trading nearer its 52-week high, Snap Inc nearer its low. Which is the better fit depends on your goals.
| FIRY | SNAP | |
|---|---|---|
Market Cap | $125.48M | $8.01B |
Sector | Consumer Cyclical | Media |
52-Week High | $12.45 | $10.35 |
52-Week Low | $2.28 | $3.93 |
Enterprise Value | $69.16M | $9.39B |
Signals from Pluang's Aura AI — not financial advice
FIRY trades at $8.39, up 4.35% today, with a bullish technical signal from moving averages and RSI near oversold levels. The company recently rebranded from Skillz Inc. and reported Q1 2026 revenue growth but continues significant losses, with a net income margin of -57.48%. Cash flow remains negative, though operating losses have narrowed from prior years.
Outlook is mixed: technical momentum and revenue stabilization offer potential upside, but persistent losses, negative cash flow, and weak profitability metrics pose substantial risks. Analyst consensus is neutral with 60% hold ratings, reflecting cautious optimism amid ongoing financial challenges.
Snap Inc. (SNAP) trades at $4.73, up 1.39% with a bullish technical signal despite negative profitability. Revenue grew to $5.93B in 2025, with improving net margins from -31.07% in 2022 to -7.77%. Recent earnings beats and cost-cutting efforts contrast with high debt and AR glasses launch concerns. Cash flow trends show operational improvement, though net income remains negative.
Outlook hinges on monetization and cost control amid competitive pressures. Analysts see 22% upside to $5.75 target, but risks include stagnant user growth and regulatory scrutiny. The stock offers speculative growth potential if profitability targets are met, balanced by significant execution risks.
Trailing returns across standard periods
Latest headlines on both assets
Firy Inc. operates a mobile gaming platform in the United States, Israel, China, Malta, Hong Kong, Cyprus, and other international markets. The company operates through two segments: Skillz and RZR. Its Skillz platform enables game developers to monetize their content by integrating real-money tournaments, virtual prizes, and social competition features directly into multiplayer games.
Read more on FIRY →Snap, which refers to itself as a camera company, has one of the most popular social networking apps, Snapchat, in developed regions such as North America and Europe. The firm has approximately 158 million daily active users. Snap generates nearly all of its revenue from advertising with 88% coming from the U.S. The firm is headquartered in Venice, California.
Read more on SNAP →