Ford Motor Company vs Hershey Co — how do they compare? Ford Motor Company trades at $13.98 (market cap $55.83B), while Hershey Co trades at $181.98 (market cap $36.72B). The key difference: Ford Motor Company is the larger of the two by market cap, and Ford Motor Company pays the higher dividend (4.29%). Which is the better fit depends on your goals.
| F | HSY | |
|---|---|---|
Market Cap | $55.83B | $36.72B |
Sector | Consumer Cyclical | Consumer Staples |
52-Week High | $17.44 | $236.28 |
52-Week Low | $11.21 | $162.31 |
Enterprise Value | $187.79B | $41.85B |
Dividend Yield | 4.29% | 3.18% |
Signals from Pluang's Aura AI — not financial advice
Ford (F) trades at $13.98, up 1.38% with a bullish technical signal despite mixed fundamentals. The company reported negative net income of -$8.18B in 2025 but maintains strong operating cash flow of $21.28B. Recent news highlights Ford's new $28,350 Fathom EV truck launch for 2027, targeting affordable electric vehicles while managing EV transition costs through its profitable commercial Pro segment.
Outlook remains cautious with analyst consensus at $16.00 (43% buy ratings). Key opportunities include EV expansion and dividend stability ($0.15 quarterly), while risks involve persistent net losses, high debt levels (56.49% debt-to-asset), and competitive EV market pressures. The stock offers value with low P/E (11.84) but requires monitoring of profitability turnaround.
HSY trades at $182.35, down 0.37% on the day, with a bullish technical outlook supported by moving averages and a consensus price target of $196.78. Recent Q2 2026 earnings beat expectations with EPS of $1.90 versus $1.43, driven by margin recovery and pricing power. Revenue growth is steady, with 2025 revenue at $11.69B and net income margin at 12.24%, though profit margins have fluctuated year-over-year.
The stock offers upside potential from earnings momentum and dividend stability, with risks including competitive pressures and input cost volatility. Analyst sentiment is mixed, with 68.57% hold ratings, reflecting cautious optimism amid margin improvements and macroeconomic headwinds.
Trailing returns across standard periods
Latest headlines on both assets
Ford Motor Company designs, manufactures, and services cars and trucks. The Company also provides vehicle-related financing, leasing, and insurance through its subsidiary.
Read more on F →Hershey is a leading confectionery manufacturer in the U.S. (around a $25 billion market), controlling around 46% of the domestic chocolate space (per IRI). Beyond its namesake label, the firm's mix has expanded over the last 85 years and now consists of 100 brands, including Reese's, Kit Kat, Kisses, and Ice Breakers. Hershey's products are sold in about 80 countries, albeit with just a high-single-digit percentage of sales coming from markets outside the U.S., including Brazil, India, and Mexico. The firm has sought inorganic opportunities to extend its reach beyond its core confection business, adding Amplify Snack Brands and its Skinny Pop ready-to-eat popcorn to its mix and Pirate Brands (including the Pirate's Booty, Smart Puffs, and Original Tings brands) over the past few years.
Read more on HSY →