Etsy Inc vs Visa Inc — how do they compare? Etsy Inc trades at $84.42 (market cap $8.14B), while Visa Inc trades at $361.34 (market cap $675.39B). The key difference: Visa Inc is far larger — about 83× Etsy Inc's market cap, and Visa Inc pays a 0.75% dividend while Etsy Inc pays none. Which is the better fit depends on your goals.
| ETSY | V | |
|---|---|---|
Market Cap | $8.14B | $675.39B |
Sector | Consumer Cyclical | Financials |
52-Week High | $85.74 | $362.13 |
52-Week Low | $44.05 | $295.52 |
Enterprise Value | $9.79B | $685.98B |
Volume | — | 10,431,336 |
Dividend Yield | — | 0.75% |
Signals from Pluang's Aura AI — not financial advice
ETSY trades at $84.30, up 1.49% today, with a bullish technical signal from moving averages. The stock shows strong earnings beats in recent quarters but faces declining revenue and net income margins year-over-year. Positive sentiment is driven by AI-powered seller tools and app engagement growth, though active buyer declines remain a concern. Cash flow improved significantly in 2025 to $593 million.
Outlook is mixed: analyst consensus is cautious with a $72.38 price target below current levels, but technical momentum and AI initiatives offer upside potential. Key risks include high debt, competitive pressure, and inconsistent profitability. Institutional sentiment leans bullish with 49% buy ratings.
Visa (V) trades at $361.72, up 1.6% on the day, with a bullish technical signal and strong fundamentals. The stock has consistently beaten earnings estimates in recent quarters, with Q1 2026 EPS of $3.31 exceeding the $3.10 expectation. Revenue grew to $40 billion in 2025, and the company maintains high profitability with a net income margin of 51.68%. Recent news highlights Visa's push into AI-driven commerce and stablecoin partnerships, positioning it for future growth.
The outlook for Visa remains positive, supported by robust earnings, a dominant market position, and strategic initiatives in digital payments. Key risks include competitive pressures from fintech and regulatory scrutiny. With 85% of analysts rating it a Buy and a consensus price target of $396.70, the stock offers potential upside, but investors should monitor execution on AI integration and payment industry shifts.
Trailing returns across standard periods
Latest headlines on both assets
Etsy operates a top-10 e-commerce marketplace operator in the U.S. and the U.K., with sizable operations in Germany, France, Australia, and Canada. The firm dominates an interesting niche, connecting buyers and sellers through its online market to exchange vintage and craft goods. With $13.5 billion in 2021 consolidated gross merchandise volume, the firm has cemented itself as one of the largest players in a quickly growing space, generating revenue from listing fees, commissions on sold items, advertising services, payment processing, and shipping labels. As of the end of 2021, the firm connected more than 96 million buyers and more than 7.5 million sellers on its marketplace properties: Etsy, Reverb (musical equipment), Elo7 (crafts in Brazil), and Depop (clothing resale).
Read more on ETSY →Visa Inc. operates a retail electronic payments network and manages global financial services. The Company also offers global commerce through the transfer of value and information among financial institutions, merchants, consumers, businesses, and government entities.
Read more on V →