Etsy Inc vs Mattel Inc — how do they compare? Etsy Inc trades at $85.25 (market cap $8.14B), while Mattel Inc trades at $14.43 (market cap $4.03B). The key difference: Etsy Inc is far larger — about 2× Mattel Inc's market cap, and Etsy Inc is trading nearer its 52-week high, Mattel Inc nearer its low. Which is the better fit depends on your goals.
| ETSY | MAT | |
|---|---|---|
Market Cap | $8.14B | $4.03B |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $85.74 | $22.16 |
52-Week Low | $44.05 | $13.05 |
Enterprise Value | $9.79B | $5.84B |
Signals from Pluang's Aura AI — not financial advice
Etsy stock trades at $83.06, up 3.14% recently and showing strong technical momentum with bullish moving average signals. The company has beaten earnings expectations for three consecutive quarters, with Q1 2026 EPS of $0.89 surpassing the $0.62 estimate. However, valuation metrics appear elevated with a P/E of 32.85 and P/B of 52.12, while the company maintains strong gross margins of 71.55% and positive operating cash flow of $693.41M in 2025.
The outlook is mixed with improving buyer momentum and AI-driven engagement tools supporting growth, but active buyer declines and high debt levels present risks. Analyst sentiment leans positive with 22 buy ratings versus 3 sells, though the consensus price target of $72.38 suggests 13% downside from current levels. The Depop divestiture to eBay removes a distraction, allowing focus on core marketplace improvements.
Mattel (MAT) trades at $13.67, down 1.23% on the day, with a bearish technical signal from moving averages. The company maintains solid fundamentals with a P/E of 8.88 and net income margin of 9.27%, though recent quarters showed mixed earnings results. Positive sentiment is driven by new product launches like Hot Wheels collaborations and Barbie brand expansions, while analyst consensus remains bullish with a $14.60 price target.
The outlook for Mattel is cautiously optimistic, supported by strong brand portfolio and valuation appeal, but tempered by recent earnings misses and a negative net cash flow trend. Key risks include execution on new initiatives and competitive pressures in the toy industry. Upside potential exists if upcoming Q2 2026 earnings beat expectations and brand momentum continues.
Trailing returns across standard periods
Latest headlines on both assets
Etsy operates a top-10 e-commerce marketplace operator in the U.S. and the U.K., with sizable operations in Germany, France, Australia, and Canada. The firm dominates an interesting niche, connecting buyers and sellers through its online market to exchange vintage and craft goods. With $13.5 billion in 2021 consolidated gross merchandise volume, the firm has cemented itself as one of the largest players in a quickly growing space, generating revenue from listing fees, commissions on sold items, advertising services, payment processing, and shipping labels. As of the end of 2021, the firm connected more than 96 million buyers and more than 7.5 million sellers on its marketplace properties: Etsy, Reverb (musical equipment), Elo7 (crafts in Brazil), and Depop (clothing resale).
Read more on ETSY →Mattel markets toy products that are sold to its wholesale customers and direct to retail consumers. The company offers products for children and families, including toys for infants and preschoolers, girls and boys, youth electronics, handheld and other games, puzzles, educational toys, media-driven products, and plush and fashion-related toys. Mattel's owned portfolio includes Barbie, Hot Wheels, Fisher-Price, Thomas & Friends, and American Girl. In addition, it currently manufactures toy products for its segments both internally and externally (through manufacturing partners). Just over half of its net sales are in North America, while the remainder stem from international markets.
Read more on MAT →