Compare e l f Beauty Inc (ELF) vs Under Armour Inc Class A (UAA) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
e l f Beauty Inc vs Under Armour Inc Class A — how do they compare? e l f Beauty Inc trades at $75.99 (market cap $4.37B), while Under Armour Inc Class A trades at $7.22 (market cap $2.89B). The key difference: e l f Beauty Inc is the larger of the two by market cap, and Under Armour Inc Class A is trading nearer its 52-week high, e l f Beauty Inc nearer its low. Which is the better fit depends on your goals.
| ELF | UAA | |
|---|---|---|
Market Cap | $4.37B | $2.89B |
Sector | Technology | Consumer Cyclical |
52-Week High | $146.67 | $8.14 |
52-Week Low | $49.57 | $4.17 |
Enterprise Value | $5.00B | $4.52B |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
ELF Beauty trades at $76.11, up 5.34% with bullish technical signals and strong earnings beats. The stock shows robust revenue growth reaching $1.31B in 2025, though net margins remain thin at 1.61%. Recent analyst coverage is mixed with 46% buy ratings and consensus target of $74.42, slightly below current price. The company demonstrates solid operational cash flow of $133.84M and maintains a healthy balance sheet with $148.69M cash.
Outlook remains positive with continued double-digit sales growth targets, though elevated P/E ratio of 168.68 presents valuation concerns. Key risks include tariff exposure and core brand momentum challenges. Institutional sentiment leans bullish with recent price momentum supported by earnings outperformance and strategic expansion into skincare categories.
Under Armour (UAA) trades at $6.61, down 2.07% on the day, with a mixed technical picture showing bullish moving averages but neutral oscillators. Fundamentally, the company reported a net loss of $201.27 million in 2025, with revenue declining to $5.16 billion, though recent quarters have shown some earnings beats. The stock is trading above the consensus price target of $5.96, with analyst sentiment leaning toward Hold.
The outlook remains challenging due to weak North American sales and margin pressure, but international growth and a new Dodge collaboration offer potential catalysts. Key risks include persistent revenue declines, high debt levels, and competitive pressures. Investors should weigh the company's brand strength against ongoing operational headwinds.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
About e l f Beauty Inc
e.l.f. Beauty is a leading cosmetics company offering high-quality, 100% vegan, and cruelty-free products. It is known for its affordable and prestige-quality makeup and skincare items for a diverse global audience.
Read more on ELF →About Under Armour Inc Class A
Under Armour develops, markets, and distributes athletic apparel, footwear, and accessories in North America and other territories. Consumers of its apparel include professional and amateur athletes, sponsored college and professional teams, and people with active lifestyles. The company sells merchandise through direct-to-consumer, including e-commerce and more than 400 combined factory house and brand house stores, and wholesale channels. Under Armour also operates a digital fitness app called MapMyFitness. The Baltimore-based company was founded in 1996.
Read more on UAA →
