e l f Beauty Inc vs TAKE-TWO INTERACTIVE SOFTWARE, INC Common Stock — how do they compare? e l f Beauty Inc trades at $93.12 (market cap $5.61B), while TAKE-TWO INTERACTIVE SOFTWARE, INC Common Stock trades at $244.87 (market cap $46.84B). The key difference: TAKE-TWO INTERACTIVE SOFTWARE, INC Common Stock is far larger — about 8.3× e l f Beauty Inc's market cap, and TAKE-TWO INTERACTIVE SOFTWARE, INC Common Stock is trading nearer its 52-week high, e l f Beauty Inc nearer its low. Which is the better fit depends on your goals.
| ELF | TTWO | |
|---|---|---|
Market Cap | $5.61B | $46.84B |
Sector | Technology | Media |
52-Week High | $146.67 | $262.29 |
52-Week Low | $49.57 | $189.69 |
Enterprise Value | $6.19B | $47.96B |
Signals from Pluang's Aura AI — not financial advice
ELF Beauty trades at $93.02, down 2.33% today, but maintains strong momentum with 30 consecutive quarters of sales growth. Recent Q1 2027 earnings beat expectations with $1.75 EPS versus $0.71 expected, driven by Rhode brand performance. Technical indicators show bullish moving averages but overbought RSI levels. The company raised full-year guidance after 36% revenue growth and a $50 million tariff windfall.
Outlook remains positive with robust growth catalysts, though valuation appears stretched at 96.9x P/E. Key risks include reliance on acquisitions for growth and potential margin pressure as tariff benefits normalize. Analyst consensus is balanced with 46% buy ratings and $91.14 price target, suggesting limited near-term upside from current levels.
Take-Two Interactive (TTWO) trades at $253.57, up 2.87% on the day, with a bullish technical signal and strong analyst support. The stock shows robust earnings beats in recent quarters despite a net loss, driven by NBA 2K and Grand Theft Auto (GTA) performance. Cash flow improved in 2025 due to financing activities, while debt levels remain elevated. Investor focus centers on the November 2026 GTA VI launch, with preorders termed 'unprecedented' by management (Bloomberg, August 7, 2026).
The outlook hinges on GTA VI's success, offering substantial upside to the $300.55 consensus target, but execution risks and high valuation multiples (P/S 6.94, EV/EBITDA 38.35) warrant caution. Near-term volatility may persist amid earnings uncertainty, though institutional bullishness (78.95% buy ratings) underscores long-term growth potential.
Trailing returns across standard periods
Latest headlines on both assets
e.l.f. Beauty is a leading cosmetics company offering high-quality, 100% vegan, and cruelty-free products. It is known for its affordable and prestige-quality makeup and skincare items for a diverse global audience.
Read more on ELF →Found in 1993, Take-Two consists of three wholly owned labels, Rockstar Games, 2K, and Zynga. The firm is one of the world's largest independent video game publishers on consoles, PCs, smartphones, and tablets. Take-Two's franchise portfolio is headlined by Grand Theft Auto (345 million units sold) and contains other well-known titles such as NBA 2K, Civilization, Borderlands, Bioshock, and Xcom. Zynga mobile titles include Farmville, Empires & Puzzles, and CSR Racing.
Read more on TTWO →