Compare e l f Beauty Inc (ELF) vs ABRDN Physical Gold Shares ETF (SGOL) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
e l f Beauty Inc vs ABRDN Physical Gold Shares ETF — how do they compare? e l f Beauty Inc trades at $105.97 (market cap $6.20B), while ABRDN Physical Gold Shares ETF trades at $39.87 (market cap $7.03B). The key difference: e l f Beauty Inc and ABRDN Physical Gold Shares ETF are close in size by market cap, and e l f Beauty Inc is trading nearer its 52-week high, ABRDN Physical Gold Shares ETF nearer its low. Which is the better fit depends on your goals — on Pluang, investors hold e l f Beauty Inc for 25 Days and ABRDN Physical Gold Shares ETF for 57 Days on average.
| ELF | SGOL | |
|---|---|---|
Market Cap | $6.20B | $7.03B |
Volume | 1,301,240 | 2,616,502 |
Sector | Consumer Staples | Commodities - Metals/Agriculture |
52-Week High | $144.97 | $51.41 |
52-Week Low | $49.57 | $37.54 |
Typical Hold Time | 25 Days | 57 Days |
Enterprise Value | $6.78B | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
ELF trades at $105.03, up 2.18% today, with a bullish technical signal from moving averages and recent earnings beats. The company reported strong revenue growth, with 2025 revenue at $1.31B and net income of $112.09M, though 2026 projections show margin compression. Recent expansion includes the rhode brand launch in Europe via Sephora and marketing initiatives like the 'Mirror Mix' album.
The outlook is mixed: robust growth and analyst support (48% buy ratings) contrast with high valuation (P/E 107.17) and competitive pressures. Key risks include execution of international expansion and sustained profitability amid increased spending. The stock's current price sits above the consensus target of $95.91, suggesting limited near-term upside.
SGOL is currently trading at $39.02, down 1.66% over the past 24 hours amid broader gold market weakness. Technical indicators show a bearish trend with moving averages and oscillators signaling selling pressure. The stock faces headwinds from rising Treasury yields and Federal Reserve rate uncertainty, though some support exists at current price levels. Recent news highlights gold's sensitivity to inflation data and monetary policy expectations.
The outlook for SGOL remains challenged by macroeconomic pressures, with gold prices facing resistance from higher interest rates and dollar strength. However, potential catalysts include geopolitical tensions and any dovish shift in Fed policy. Investors should monitor inflation trends and central bank guidance for directional cues in the gold market.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
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Top news
Latest headlines on both assets
Top news
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About e l f Beauty Inc
e.l.f. Beauty is a leading cosmetics company offering high-quality, 100% vegan, and cruelty-free products. It is known for its affordable and prestige-quality makeup and skincare items for a diverse global audience.
Read more on ELF →About ABRDN Physical Gold Shares ETF
SGOL is an ETF that is designed to track the performance of the price of gold bullion. The fund is backed by physical gold held in secured vaults, which is allocated to the ETF's custodian account. By providing direct ownership of gold without the need for physical storage or insurance, SGOL offers investors a convenient and cost-effective way to gain exposure to the gold market.
Read more on SGOL →
