e l f Beauty Inc vs PayPal Holdings, Inc. — how do they compare? e l f Beauty Inc trades at $74.88 (market cap $4.37B), while PayPal Holdings, Inc. trades at $56.88 (market cap $48.97B). The key difference: PayPal Holdings, Inc. is far larger — about 11.2× e l f Beauty Inc's market cap, and PayPal Holdings, Inc. pays a 1.01% dividend while e l f Beauty Inc pays none. Which is the better fit depends on your goals.
| ELF | PYPL | |
|---|---|---|
Market Cap | $4.37B | $48.97B |
Sector | Technology | Financials |
52-Week High | $146.67 | $78.22 |
52-Week Low | $49.57 | $39.08 |
Enterprise Value | $5.00B | $49.04B |
Dividend Yield | — | 1.01% |
Signals from Pluang's Aura AI — not financial advice
ELF Beauty trades at $76.11, up 5.34% with bullish technical signals and strong earnings beats. The stock shows robust revenue growth reaching $1.31B in 2025, though net margins remain thin at 1.61%. Recent analyst coverage is mixed with 46% buy ratings and consensus target of $74.42, slightly below current price. The company demonstrates solid operational cash flow of $133.84M and maintains a healthy balance sheet with $148.69M cash.
Outlook remains positive with continued double-digit sales growth targets, though elevated P/E ratio of 168.68 presents valuation concerns. Key risks include tariff exposure and core brand momentum challenges. Institutional sentiment leans bullish with recent price momentum supported by earnings outperformance and strategic expansion into skincare categories.
PayPal (PYPL) trades at $47.37, down 0.59% on the day, amid significant market activity following a reported $53 billion takeover bid from Stripe and Advent International at $60.50 per share. The stock shows bullish technical signals with strong moving average alignment, while fundamentals reveal solid revenue growth to $33.17B in 2025 and improving net income margins of 15%. Valuation metrics appear attractive with a P/E of 10.42 and P/S of 1.56, below industry averages.
The acquisition proposal creates immediate upside potential of approximately 28% to the bid price, though completion risks remain. Long-term fundamentals remain strong with consistent cash flow generation and improving profitability, but competitive pressures in digital payments and integration challenges if the deal proceeds represent key considerations for investors.
Trailing returns across standard periods
Latest headlines on both assets
e.l.f. Beauty is a leading cosmetics company offering high-quality, 100% vegan, and cruelty-free products. It is known for its affordable and prestige-quality makeup and skincare items for a diverse global audience.
Read more on ELF →PayPal Holdings, Inc. operates as a technology platform company that enables digital and mobile payments on behalf of consumers and merchants. The Company offers online payment solutions. PayPal Holdings serves customers worldwide.
Read more on PYPL →