Compare e l f Beauty Inc (ELF) vs Plby Group Inc (PLBY) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
e l f Beauty Inc vs Plby Group Inc — how do they compare? e l f Beauty Inc trades at $105.97 (market cap $6.20B), while Plby Group Inc trades at $1 (market cap $122.20M). The key difference: e l f Beauty Inc is far larger — about 50.7× Plby Group Inc's market cap, and e l f Beauty Inc is trading nearer its 52-week high, Plby Group Inc nearer its low. Which is the better fit depends on your goals — on Pluang, investors hold e l f Beauty Inc for 25 Days and Plby Group Inc for 24 Days on average.
| ELF | PLBY | |
|---|---|---|
Market Cap | $6.20B | $122.20M |
Volume | 1,301,240 | 228,361 |
Sector | Consumer Staples | Consumer Cyclical |
52-Week High | $144.97 | $2.71 |
52-Week Low | $49.57 | $0.99 |
Typical Hold Time | 25 Days | 24 Days |
Enterprise Value | $6.78B | $267.79M |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
ELF trades at $105.03, up 2.18% today, with a bullish technical signal from moving averages and recent earnings beats. The company reported strong revenue growth, with 2025 revenue at $1.31B and net income of $112.09M, though 2026 projections show margin compression. Recent expansion includes the rhode brand launch in Europe via Sephora and marketing initiatives like the 'Mirror Mix' album.
The outlook is mixed: robust growth and analyst support (48% buy ratings) contrast with high valuation (P/E 107.17) and competitive pressures. Key risks include execution of international expansion and sustained profitability amid increased spending. The stock's current price sits above the consensus target of $95.91, suggesting limited near-term upside.
PLBY Group trades at $0.99, down 5.12% today, with a bearish technical signal from moving averages. The company shows improving fundamentals with revenue stabilizing around $120M and narrowing losses from -$278M in 2022 to -$13M in 2025. Positive operating cash flow of $18K in 2025 marks a turnaround from previous negative figures. Recent leadership appointments signal strategic focus on brand growth.
While analyst consensus remains bullish (75% buy ratings), high debt levels and negative shareholder equity pose significant risks. The path to sustained profitability depends on successful execution of licensing and media strategies. Near-term catalysts include Q3 2026 earnings where the company faces a $0.01 EPS expectation.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About e l f Beauty Inc
e.l.f. Beauty is a leading cosmetics company offering high-quality, 100% vegan, and cruelty-free products. It is known for its affordable and prestige-quality makeup and skincare items for a diverse global audience.
Read more on ELF →About Plby Group Inc
PLBY Group Inc is a pleasure and leisure company. The company's segment includes Licensing, Direct-to-Consumer, and Digital Subscriptions and Content. It generates maximum revenue from the Direct-to-Consumer segment. Direct-to-Consumer operations include consumer products sold through third-party retailers or online direct-to-customer. Geographically, it derives a majority of revenue from the United States.
Read more on PLBY →
