e l f Beauty Inc vs Packaging Corporation of America — how do they compare? e l f Beauty Inc trades at $75.53 (market cap $4.37B), while Packaging Corporation of America trades at $233.11 (market cap $20.30B). The key difference: Packaging Corporation of America is far larger — about 4.6× e l f Beauty Inc's market cap, and Packaging Corporation of America pays a 2.63% dividend while e l f Beauty Inc pays none. Which is the better fit depends on your goals.
| ELF | PKG | |
|---|---|---|
Market Cap | $4.37B | $20.30B |
Sector | Technology | Technology |
52-Week High | $146.67 | $246.31 |
52-Week Low | $49.57 | $191.41 |
Enterprise Value | $5.00B | $24.13B |
Dividend Yield | — | 2.63% |
Signals from Pluang's Aura AI — not financial advice
ELF Beauty trades at $76.11, up 5.34% with bullish technical signals and strong earnings beats. The stock shows robust revenue growth reaching $1.31B in 2025, though net margins remain thin at 1.61%. Recent analyst coverage is mixed with 46% buy ratings and consensus target of $74.42, slightly below current price. The company demonstrates solid operational cash flow of $133.84M and maintains a healthy balance sheet with $148.69M cash.
Outlook remains positive with continued double-digit sales growth targets, though elevated P/E ratio of 168.68 presents valuation concerns. Key risks include tariff exposure and core brand momentum challenges. Institutional sentiment leans bullish with recent price momentum supported by earnings outperformance and strategic expansion into skincare categories.
Packaging Corporation of America (PKG) trades at $231.88, up 2.71% today, with a bullish technical signal from moving averages. The stock shows strong profitability with a net income margin of 8.04% and ROE of 16.21%, though recent earnings have been mixed with a Q1 2026 beat but misses in prior quarters. The company announced a 20% dividend increase to $6.00 annually, reflecting confidence in cash flow. Revenue grew to $9.2 billion in 2026, but net income dipped to $741 million, indicating margin pressure from input costs.
Outlook is cautiously optimistic with a consensus price target of $256.14 offering ~10% upside, supported by analyst buy ratings (34.62%) but tempered by hold majority (57.69%). Key risks include elevated P/E of 27.69, earnings volatility, and cost inflation. Investors should weigh solid fundamentals against near-term execution challenges and macroeconomic headwinds affecting industrial demand.
Trailing returns across standard periods
e.l.f. Beauty is a leading cosmetics company offering high-quality, 100% vegan, and cruelty-free products. It is known for its affordable and prestige-quality makeup and skincare items for a diverse global audience.
Read more on ELF →Packaging Corporation of America is a leading producer of containerboard and corrugated packaging products in North America. The company also produces white papers, which include printing and writing papers. PKG operates as an integrated manufacturer, with a strong focus on high-quality and sustainable packaging solutions for e-commerce, food and beverage, and other industrial and consumer markets.
Read more on PKG →