e l f Beauty Inc vs Nu Holdings Ltd — how do they compare? e l f Beauty Inc trades at $108.31 (market cap $6.25B), while Nu Holdings Ltd trades at $15.53 (market cap $74.30B). The key difference: Nu Holdings Ltd is far larger — about 11.9× e l f Beauty Inc's market cap, and Nu Holdings Ltd is more actively traded (80,294,805 versus 1,099,552). Which is the better fit depends on your goals — on Pluang, investors hold e l f Beauty Inc for 25 Days and Nu Holdings Ltd for 53 Days on average.
| ELF | NU | |
|---|---|---|
Market Cap | $6.25B | $74.30B |
Volume | 1,099,552 | 80,294,805 |
Sector | Consumer Staples | Financials |
52-Week High | $144.97 | $18.76 |
52-Week Low | $49.57 | $11.60 |
Typical Hold Time | 25 Days | 53 Days |
Enterprise Value | $6.84B | $96.91B |
Signals from Pluang's Aura AI — not financial advice
ELF Beauty trades at $107.95, up 2.78% with bullish technical signals and strong earnings beats. The stock shows robust revenue growth reaching $1.31B in 2025, though net margins compressed to 3.38% in 2026. Recent expansion includes rhode brand launches in Europe via Sephora and innovative marketing through original music albums. Analyst sentiment leans positive with 48% buy ratings despite a consensus price target of $95.91 below current levels.
Outlook remains growth-focused with international expansion driving opportunities, but premium valuation (P/E 108) and margin pressure pose risks. Institutional accumulation and technical strength support near-term upside, though investors should monitor execution on global growth initiatives against high expectations.
NU Holdings (NU) trades at $15.58, down 0.51% on the day, with strong fundamental momentum despite recent volatility. The stock shows bullish technical signals with moving averages supporting upward trends, while oscillators indicate some near-term pressure. Revenue growth has accelerated from $3.0B in 2022 to $10.6B in 2025, with net income turning positive and reaching $2.9B. Recent news highlights acquisition speculation and Goldman Sachs' bullish stance, though the company denied Monzo deal talks.
The outlook remains positive with 56.5% analyst buy ratings and a $16.53 consensus target offering 6% upside. Key opportunities include expanding Latin American digital banking penetration and strong profitability metrics (27.4% net margin). Risks include credit quality concerns from rising delinquencies and competitive pressures in fintech. The stock presents a growth opportunity but requires monitoring of execution risks and market sentiment shifts.
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e.l.f. Beauty is a leading cosmetics company offering high-quality, 100% vegan, and cruelty-free products. It is known for its affordable and prestige-quality makeup and skincare items for a diverse global audience.
Read more on ELF →Nu Holdings Ltd is engaged in providing digital banking services. It offers several financial services such as Credit cards, Personal Account, Investments, Personal Loans, Insurance, Mobile payments, Business Account, and Rewards.
Read more on NU →