e l f Beauty Inc vs MGM Resorts International — how do they compare? e l f Beauty Inc trades at $74.27 (market cap $4.37B), while MGM Resorts International trades at $46.82 (market cap $11.98B). The key difference: MGM Resorts International is far larger — about 2.7× e l f Beauty Inc's market cap, and MGM Resorts International pays a 0.03% dividend while e l f Beauty Inc pays none. Which is the better fit depends on your goals.
| ELF | MGM | |
|---|---|---|
Market Cap | $4.37B | $11.98B |
Sector | Technology | Consumer Cyclical |
52-Week High | $146.67 | $50.69 |
52-Week Low | $49.57 | $30.72 |
Enterprise Value | $5.00B | $41.03B |
Dividend Yield | — | 0.03% |
Signals from Pluang's Aura AI — not financial advice
ELF Beauty trades at $74.77, up 3.49% with a bullish technical signal supported by moving averages. The company shows strong revenue growth reaching $1.31B in 2025 but faces margin compression with net income margin at 1.61%. Recent earnings beats and analyst coverage skewed toward buy/hold suggest cautious optimism. Technical indicators show support at $73 and resistance at $76, with RSI neutral but ADX signaling strong trend momentum.
Outlook remains mixed: growth initiatives in skincare and international markets provide upside, but high P/E of 168.68 and margin pressures pose valuation risks. Analyst consensus target of $74.42 aligns with current price, indicating limited near-term upside. Key risks include competitive pressures and execution on brand expansion.
MGM Resorts International (MGM) trades at $46.73, up 0.12% on the day, with a bullish technical signal from moving averages and a consensus analyst price target of $48.93. Recent earnings show mixed results with Q4 2025 beating expectations but Q1 2026 missing slightly. The company maintains stable revenue around $17.5 billion but faces declining net profit margins, now at 1.03%. Acquisition interest from Barry Diller at $48.30 per share dominates recent news, potentially driving near-term volatility.
MGM offers moderate upside to the consensus target, supported by takeover speculation and solid cash flow, but high P/E of 64.16 and weak profitability metrics pose valuation risks. Investors should weigh acquisition prospects against fundamental challenges like debt levels and margin pressure.
Trailing returns across standard periods
Latest headlines on both assets
e.l.f. Beauty is a leading cosmetics company offering high-quality, 100% vegan, and cruelty-free products. It is known for its affordable and prestige-quality makeup and skincare items for a diverse global audience.
Read more on ELF →MGM Resorts is the largest resort operator on the Las Vegas Strip with 35,000 guest rooms and suites, representing about one fourth of all units in the market. The company's Vegas properties include MGM Grand, Mandalay Bay, Cosmopolitan, Luxor, New York-New York, and CityCenter. The Strip contributed approximately 49% of total EBITDAR in the prepandemic year of 2019. MGM also owns U.S. regional assets, which represented 29% of 2019 EBITDAR. we estimate MGM's U.S. sports and iGaming operations are currently a mid-single-digit percentage of its total revenue. The company also operates the 56%-owned MGM Macau casinos with a new property that opened on the Cotai Strip in early 2018. Further, we estimate MGM will open a resort in Japan in 2027.
Read more on MGM →