e l f Beauty Inc vs MasterCard Inc — how do they compare? e l f Beauty Inc trades at $76.06 (market cap $4.37B), while MasterCard Inc trades at $542.7 (market cap $472.90B). The key difference: MasterCard Inc is far larger — about 108.2× e l f Beauty Inc's market cap, and MasterCard Inc pays a 0.65% dividend while e l f Beauty Inc pays none. Which is the better fit depends on your goals.
| ELF | MA | |
|---|---|---|
Market Cap | $4.37B | $472.90B |
Sector | Technology | Consumer Cyclical |
52-Week High | $146.67 | $598.96 |
52-Week Low | $49.57 | $471.55 |
Enterprise Value | $5.00B | $483.64B |
Volume | — | 4,635,698 |
Dividend Yield | — | 0.65% |
Signals from Pluang's Aura AI — not financial advice
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Mastercard (MA) stock trades at $538.02, showing minimal daily movement. The company demonstrates robust fundamentals with consistent revenue growth from $22.2B in 2022 to $32.8B in 2025 and exceptional profitability, evidenced by a 45.88% net income margin. Technically, the stock is in a bullish trend according to moving averages, though oscillators show mixed signals. Recent news highlights institutional buying activity and strategic initiatives in AI and financial inclusion.
The outlook remains positive, supported by strong analyst consensus (79% Buy rating) and a $634.27 price target, implying ~18% upside. Key opportunities include continued payment volume growth and digital expansion. Primary risks involve disruption from new payment technologies like stablecoins, competitive pressures, and execution of AI-driven initiatives to maintain its market-leading position.
Trailing returns across standard periods
Latest headlines on both assets
e.l.f. Beauty is a leading cosmetics company offering high-quality, 100% vegan, and cruelty-free products. It is known for its affordable and prestige-quality makeup and skincare items for a diverse global audience.
Read more on ELF →Mastercard Incorporated provides financial transaction processing services. The Company offers payment processing services for credit and debit cards, electronic cash, automated teller machines, and travelers checks. Mastercard serves customers worldwide.
Read more on MA →