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Compare e l f Beauty Inc (ELF) vs iShares Gold Trust (IAU) Price & Performance

e l f Beauty IncTrade
iShares Gold TrustTrade

Price performance (Past 24H)

Key statistics

e l f Beauty Inc vs iShares Gold Trust — how do they compare? e l f Beauty Inc trades at $107.99 (market cap $6.25B), while iShares Gold Trust trades at $78.71 (market cap $61.51B). The key difference: iShares Gold Trust is far larger — about 9.8× e l f Beauty Inc's market cap, and e l f Beauty Inc is trading nearer its 52-week high, iShares Gold Trust nearer its low. Which is the better fit depends on your goals — on Pluang, investors hold e l f Beauty Inc for 25 Days and iShares Gold Trust for 49 Days on average.

ELFIAU
Market Cap
$6.25B$61.51B
Volume
1,099,5523,206,729
Sector
Consumer StaplesCommodities - Metals/Agriculture
52-Week High
$144.97$101.57
52-Week Low
$49.57$74.21
Typical Hold Time
25 Days49 Days
Enterprise Value
$6.84B—

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

e l f Beauty Inc

ELF trades at $105.03, up 2.18% today, with a bullish technical signal from moving averages and strong recent earnings beats. The company shows robust revenue growth, expanding internationally with the rhode brand launch in Europe via Sephora, though net margins are thin at 3.38%. Valuation ratios are elevated with a P/E of 108.12, reflecting high growth expectations. Analyst consensus is mixed with a 48.27% buy rating but a price target of $95.91 below the current price.

Outlook: ELF's aggressive marketing and global expansion present growth opportunities, but the stock's premium valuation and high P/E pose risks if growth slows. Investor sentiment is cautiously optimistic, supported by institutional buying, yet overbought RSI levels suggest near-term volatility. Key risks include execution of international strategy and competitive pressures in the beauty sector.

iShares Gold Trust

IAU stock trades at $77.06, down 1.67% amid bearish technical signals with 13 of 13 moving averages indicating sell signals. The stock faces pressure from rising Treasury yields and Federal Reserve rate uncertainty, though recent soft inflation data has tempered rate-hike expectations. Support levels cluster around $76-77 while resistance sits at $78.

The outlook remains challenging with technical indicators overwhelmingly bearish and macroeconomic headwinds persisting. However, the RSI_12 reading of 25.07 suggests potential oversold conditions, creating possible tactical opportunities for contrarian investors despite the dominant downward trend.

Returns comparison

Trailing returns across standard periods

Investor sentiment on Pluang

What Pluang investors did over the last 30 days

ELF

No sentiment data available yet.

IAU
100% Buy0% Sell
Avg holding period · 49 Days

About e l f Beauty Inc

e.l.f. Beauty is a leading cosmetics company offering high-quality, 100% vegan, and cruelty-free products. It is known for its affordable and prestige-quality makeup and skincare items for a diverse global audience.

Read more on ELF →

About iShares Gold Trust

IAU is a physically backed ETF that seeks to reflect the performance of the price of gold. It provides a convenient and liquid way for investors to include gold in their portfolios as a potential hedge.

Read more on IAU →