e l f Beauty Inc vs Futu Holdings Ltd — how do they compare? e l f Beauty Inc trades at $93.83 (market cap $5.61B), while Futu Holdings Ltd trades at $105.3 (market cap $14.74B). The key difference: Futu Holdings Ltd is far larger — about 2.6× e l f Beauty Inc's market cap, and Futu Holdings Ltd pays a 2.47% dividend while e l f Beauty Inc pays none. Which is the better fit depends on your goals.
| ELF | FUTU | |
|---|---|---|
Market Cap | $5.61B | $14.74B |
Sector | Technology | Financials |
52-Week High | $146.67 | $199.04 |
52-Week Low | $49.57 | $89.76 |
Enterprise Value | $6.19B | $14.59B |
Dividend Yield | — | 2.47% |
Signals from Pluang's Aura AI — not financial advice
ELF Beauty trades at $93.02, down 2.33% today, but maintains strong momentum with 30 consecutive quarters of sales growth. Recent Q1 2027 earnings beat expectations with $1.75 EPS versus $0.71 expected, driven by Rhode brand performance. Technical indicators show bullish moving averages but overbought RSI levels. The company raised full-year guidance after 36% revenue growth and a $50 million tariff windfall.
Outlook remains positive with robust growth catalysts, though valuation appears stretched at 96.9x P/E. Key risks include reliance on acquisitions for growth and potential margin pressure as tariff benefits normalize. Analyst consensus is balanced with 46% buy ratings and $91.14 price target, suggesting limited near-term upside from current levels.
Futu Holdings Limited (FUTU) trades at $108.70, showing modest daily movement with a slight decline of 0.29%. The stock exhibits a bullish technical trend, supported by moving averages, while recent earnings have been mixed with two misses and one beat against expectations. Strong revenue growth and profitability margins highlight solid fundamental performance, though the company faces significant legal and regulatory scrutiny.
The outlook for FUTU is cautiously optimistic, driven by robust financial health and analyst support, but overshadowed by ongoing securities class action lawsuits alleging regulatory compliance failures. Key risks include legal liabilities and market sentiment pressure, while opportunities lie in sustained earnings growth and favorable valuation metrics.
Trailing returns across standard periods
Latest headlines on both assets
e.l.f. Beauty is a leading cosmetics company offering high-quality, 100% vegan, and cruelty-free products. It is known for its affordable and prestige-quality makeup and skincare items for a diverse global audience.
Read more on ELF →Futu Holdings Ltd is an online broker providing one-stop online investing services. The company provides its services through its digital platform Futu NiuNiu, which includes market data, trading service, and news feed of Hong Kong, Mainland China, Singapore, and United States equity markets. It generates its revenue in the form of brokerage commission and handling charge services.
Read more on FUTU →