Compare Dollar General Corp. (DG) vs Ross Stores, Inc. (ROST) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Dollar General Corp. vs Ross Stores, Inc. — how do they compare? Dollar General Corp. trades at $127.23 (market cap $27.42B), while Ross Stores, Inc. trades at $222.41 (market cap $71.94B). The key difference: Ross Stores, Inc. is far larger — about 2.6× Dollar General Corp.'s market cap, and Dollar General Corp. pays the higher dividend (1.9%). Which is the better fit depends on your goals — on Pluang, investors hold Dollar General Corp. for 59 Days and Ross Stores, Inc. for 48 Days on average.
| DG | ROST | |
|---|---|---|
Market Cap | $27.42B | $71.94B |
Volume | 2,291,517 | 2,002,519 |
Sector | Consumer Staples | Consumer Cyclical |
52-Week High | $156.26 | $255.23 |
52-Week Low | $95.94 | $147.71 |
Typical Hold Time | 59 Days | 48 Days |
Enterprise Value | $41.60B | $72.39B |
Dividend Yield | 1.9% | 0.79% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Dollar General (DG) trades at $124.27, up 1.73% today, with a bullish technical signal from moving averages and strong analyst support (55.77% buy ratings). Recent quarters show consistent earnings beats, with Q2 2026 EPS of $2.48 exceeding the $2.01 estimate. The company benefits from tariff refunds boosting margins and is expanding delivery via Instacart and scaling its DG Media Network for growth.
The outlook is positive, with a consensus price target of $137.27 implying ~10% upside. Key opportunities include margin recovery initiatives and value-focused merchandising, but risks persist from consumer pressure and competitive discount retail dynamics. Net cash flow improved to $395 million in 2025, though profit margins have narrowed from 7.01% in 2022 to 2.77% in 2025.
Ross Stores (ROST) trades at $225.2, down 0.15% on the day, with a bearish technical signal but strong fundamentals. The stock has consistently beaten earnings estimates in recent quarters, with Q2 2026 EPS of $2.66 surpassing the $1.95 forecast. Revenue grew to $21.13B in 2025, and net income margin improved to 10.85%. Analyst consensus is bullish with a $274.14 price target, though technical indicators show resistance near $226.
The outlook for ROST is positive due to robust earnings performance, store expansion initiatives, and strong profitability metrics like a 42.63% ROE. Risks include competitive pressures and rising costs, but institutional buying and a high analyst buy rating (63.83%) support upside potential. The stock presents a compelling opportunity for growth investors seeking value in the discount retail sector.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
About Dollar General Corp.
A leading American discount retailer, Dollar General operates over 18,000 stores in 47 states, selling branded and private-label products across a wide variety of categories. In fiscal 2021, 77% of net sales came from consumables (including paper and cleaning products, packaged and perishable food, tobacco, and health and beauty items), 12% from seasonal merchandise (such as toys, greeting cards, decorations, and gardening supplies), 7% from home products (for example, kitchen supplies, small appliances, and cookware), and 4% from basic apparel. Stores average roughly 7,400 square feet, and about 75% of Dollar General locations are in towns of 20,000 or fewer people. The firm emphasizes value, with most of its items sold at everyday low prices of $5 or less.
Read more on DG →About Ross Stores, Inc.
Ross Stores is a leading American off-price apparel and home fashion retailer, operating over 1,920 stores (at the end of fiscal 2021) across the Ross Dress for Less and dd's Discounts banners. Ross offers a variety of name-brand products and targets undercutting conventional retailers' regular prices by 20%-70%. The company uses an opportunistic, flexible merchandising approach
Read more on ROST →
