Compare Deckers Outdoor Corp (DECK) vs Yum China Holdings Inc (YUMC) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Deckers Outdoor Corp vs Yum China Holdings Inc — how do they compare? Deckers Outdoor Corp trades at $108.11 (market cap $14.80B), while Yum China Holdings Inc trades at $43.91 (market cap $14.89B). The key difference: Deckers Outdoor Corp and Yum China Holdings Inc are close in size by market cap, and Yum China Holdings Inc pays a 2.68% dividend while Deckers Outdoor Corp pays none. Which is the better fit depends on your goals.
| DECK | YUMC | |
|---|---|---|
Market Cap | $14.80B | $14.89B |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $123.91 | $57.95 |
52-Week Low | $79.54 | $40.18 |
Enterprise Value | $13.27B | $15.78B |
Dividend Yield | — | 2.68% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
DECK trades at $107.80, up 1.71% for the day, with a bullish technical signal from moving averages. The company reported strong earnings beats in recent quarters, with Q1 2026 EPS of $0.96 exceeding the $0.83 estimate. Revenue grew to $4.99B in 2025, and net income reached $966M. Analyst consensus price target is $122.44, suggesting potential upside. Recent news highlights robust brand momentum for UGG and HOKA, with international sales growth offsetting domestic stagnation.
Outlook remains positive driven by earnings growth and strong cash flow, but risks include reliance on key brands and competitive pressures. The stock offers a reasonable valuation with a P/E of 15.36 and high profitability metrics, though technical indicators show some overbought conditions near-term.
YUMC trades at $43.9, up 2.05% today, with strong analyst consensus (14 Buy, 5 Hold, 0 Sell). The stock shows bullish technical signals from moving averages, though RSI levels indicate potential overbought conditions. Recent earnings beats and a P/E of 16.82 suggest reasonable valuation. Key developments include the acquisition of Pizza Hut in mainland China and a $1.5 billion capital return plan for 2026, enhancing shareholder value.
The outlook remains positive given consistent revenue growth, expanding profitability, and strategic acquisitions. Risks include execution challenges in integrating Pizza Hut and macroeconomic pressures in China. With robust cash flows and a clear growth trajectory, YUMC presents a compelling opportunity for long-term investors, though near-term volatility may persist.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Deckers Outdoor Corp
Deckers Outdoor Corp designs and sells casual and performance footwear, apparel, and accessories. Primary brands include UGG, Teva, and Sanuk. The company distributes Most of its products through its wholesale business, but it also has a substantial direct-to-consumer business with its company-owned retail stores and websites. Most sales are in the United States, although the company also has retail stores and distributors throughout Europe, Asia, Canada, and Latin America. Deckers sources its products from independent manufacturers primarily in Asia.
Read more on DECK →About Yum China Holdings Inc
With almost 10,600 units and USD 9.5 billion in systemwide sales in 2020, Yum China is the largest restaurant chain in China. It generates revenue through its own restaurants and franchise fees. Key concepts include KFC (7,166 units) and Pizza Hut (2,355), but the company's portfolio also includes other brands such as Little Sheep, East Dawning, Taco Bell, Huang Ji Huang, COFFii & Joy, and Lavazza (collectively representing about 985 units). Yum China is a trademark licensee of Yum Brands, paying 3% of total systemwide sales to the company it separated from in October 2016.
Read more on YUMC →
