Deere & Company vs Ulta Beauty Inc — how do they compare? Deere & Company trades at $620.93 (market cap $175.95B), while Ulta Beauty Inc trades at $570.37 (market cap $24.12B). The key difference: Deere & Company is far larger — about 7.3× Ulta Beauty Inc's market cap, and Deere & Company pays a 0.99% dividend while Ulta Beauty Inc pays none. Which is the better fit depends on your goals — on Pluang, investors hold Deere & Company for 75 Days and Ulta Beauty Inc for 92 Days on average.
| DE | ULTA | |
|---|---|---|
Market Cap | $175.95B | $24.12B |
Volume | 1,387,231 | 457,598 |
Sector | Industrials | Consumer Cyclical |
52-Week High | $709.48 | $706.82 |
52-Week Low | $439.11 | $450.75 |
Typical Hold Time | 75 Days | 92 Days |
Enterprise Value | $229.85B | $26.43B |
Dividend Yield | 0.99% | — |
Signals from Pluang's Aura AI — not financial advice
Deere & Company (DE) is trading at $620.93, down 5.47% today, reflecting recent market pressure despite a strong earnings beat history. The stock shows bearish technical signals but maintains solid profitability with a 10.39% net margin and 18.4% ROE. Recent news highlights the company's AI initiatives and institutional interest, though revenue has declined from 2023 peaks. Current levels are near key support at $623, with the consensus price target of $731.20 suggesting upside potential if fundamentals stabilize.
The outlook for DE hinges on agricultural cycle recovery and execution of technology-driven growth. Near-term risks include cyclical demand weakness and elevated debt, but analyst consensus leans bullish with 43% buy ratings. The stock offers a dividend yield supported by cash flow, yet investors face volatility from macroeconomic and sector-specific headwinds.
ULTA trades at $564.21, up 3.43% today, with a bullish technical outlook and strong institutional support. Recent Q2 2026 earnings beat expectations, and the company raised its 2026 guidance, driven by e-commerce momentum. Valuation metrics show a P/E of 20.55 and P/S of 1.92, while profitability remains robust with a 9.34% net income margin and 46.12% ROE.
The stock offers growth potential with a consensus price target of $624.93, but faces risks from margin pressure and flat store traffic. Execution on raised guidance and expansion into wellness categories are key catalysts, though consumer spending volatility and promotional intensity could limit upside.
Trailing returns across standard periods
What Pluang investors did over the last 30 days
Latest headlines on both assets
Deere is the world's leading manufacturer of agricultural equipment, producing some of the most recognizable machines in the heavy machinery industry. The company is divided into four reportable segments: production and precision agriculture, small agriculture and turf, construction and forestry, and John Deere Capital. Its products are available through an extensive dealer network, which includes over 1,900 dealer locations in North America and approximately 3,700 locations globally. John Deere Capital provides retail financing for machinery to its customers, in addition to wholesale financing for dealers, which increases the likelihood of Deere product sales.
Read more on DE →With more than 1,300 stores and a partnership with Target, Ulta Beauty is the largest specialized beauty retailer in the U.S. The firm offers makeup (43% of 2021 sales), fragrances, skin care, and hair care products (20% of 2021 sales), and bath and body items. Ulta offers private-label products and merchandise from more than 500 vendors. It also offers salon services, including hair, makeup, skin, and brow services, in all stores. Most Ulta stores are approximately 10,000 square feet and are in suburban strip centers. Ulta was founded in 1990 and is based in Bolingbrook, Illinois.
Read more on ULTA →