Crocs, Inc. vs Kohl's Corporation — how do they compare? Crocs, Inc. trades at $116.68 (market cap $5.60B), while Kohl's Corporation trades at $20.2 (market cap $2.28B). The key difference: Crocs, Inc. is far larger — about 2.5× Kohl's Corporation's market cap, and Kohl's Corporation pays a 2.49% dividend while Crocs, Inc. pays none. Which is the better fit depends on your goals — on Pluang, investors hold Crocs, Inc. for 96 Days and Kohl's Corporation for 48 Days on average.
| CROX | KSS | |
|---|---|---|
Market Cap | $5.60B | $2.28B |
Volume | 1,026,773 | 4,960,280 |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $141.19 | $24.71 |
52-Week Low | $73.39 | $11.72 |
Typical Hold Time | 96 Days | 48 Days |
Enterprise Value | $7.12B | $7.88B |
Dividend Yield | — | 2.49% |
Signals from Pluang's Aura AI — not financial advice
CROX trades at $115.20, down 4.18% amid bearish technical signals, though valuation metrics appear attractive with a P/E of 10.23 and P/S of 1.46. Recent earnings beats and a 51% analyst buy rating support fundamental strength, but 2025 net income turned negative due to tax impacts. The stock faces resistance near $116-119 with support at $114.
Outlook remains mixed: strong brand positioning and earnings momentum contrast with technical weakness and recent profitability challenges. The consensus price target of $136.78 suggests 19% upside, but investors should weigh competitive pressures and consumer spending volatility against valuation appeal.
Kohl's (KSS) trades at $20.12, up 2.5% today, with a bullish technical signal from moving averages but overbought RSI readings. The stock shows attractive valuation metrics with P/E of 8.64 and P/S of 0.15, though revenue has declined from $19.4B in 2022 to $16.2B in 2025. Recent Q2 2026 earnings beat expectations with EPS of $1.28 versus $0.583 expected, and the company raised full-year guidance amid merchandising improvements.
KSS presents a value opportunity with deep discount valuations, but faces headwinds from 18 consecutive quarters of declining sales. Analyst consensus is mixed with 30% buy ratings and a $15.50 price target below current levels. The turnaround story depends on stabilizing sales and executing holiday season performance, with competitive pressures and consumer spending constraints as key risks.
Trailing returns across standard periods
What Pluang investors did over the last 30 days
Latest headlines on both assets
Crocs Inc is engaged in the design, development, marketing, distribution, and sale of casual lifestyle footwear accessories for men, women, and children. The reportable geographic segments of the company include Americas, Asia pacific, and EMEA.
Read more on CROX →Kohl's operates 1,165 department stores in 49 states that sell moderately priced private-label and national brand clothing, shoes, accessories, cosmetics, and home furnishings. Most of these stores are in strip centers. Kohl's also operates a large digital sales business. Women's apparel is Kohl's largest category, having generated 27% of its 2021 sales. The retailer, headquartered in Menomonee Falls, Wisconsin, opened its first department store in 1962.
Read more on KSS →