Crocs, Inc. vs Alphabet Inc Class A — how do they compare? Crocs, Inc. trades at $131.61 (market cap $6.63B), while Alphabet Inc Class A trades at $345.97 (market cap $4.36T). The key difference: Alphabet Inc Class A is far larger — about 657.6× Crocs, Inc.'s market cap, and Alphabet Inc Class A pays a 0.25% dividend while Crocs, Inc. pays none. Which is the better fit depends on your goals.
| CROX | GOOGL | |
|---|---|---|
Market Cap | $6.63B | $4.36T |
Sector | Consumer Staples | Media |
52-Week High | $141.19 | $402.62 |
52-Week Low | $73.39 | $199.32 |
Enterprise Value | $8.14B | $4.25T |
Dividend Yield | — | 0.25% |
Signals from Pluang's Aura AI — not financial advice
Crocs (CROX) trades at $136.62, up 1.82% with strong technical momentum and bullish moving averages. The company has delivered three consecutive earnings beats, with Q2 2026 EPS of $4.55 exceeding expectations. Despite a net loss in 2025 due to tax impacts, profitability metrics remain robust with 57.47% gross margins and 42.3% ROE. Recent news highlights tax strategy scrutiny but also strong DTC growth and raised 2026 guidance.
The stock presents value with a 12.12 P/E ratio below industry averages, supported by analyst consensus of $140.43 price target. Key risks include HEYDUDE brand weakness, tariff pressures, and ongoing tax scrutiny. Upside potential exists from international expansion and direct-to-consumer growth, though near-term volatility may persist around earnings.
Alphabet (GOOGL) trades at $357.52, up 0.91% with strong technical momentum as it approaches resistance near $359. The company demonstrates robust fundamentals with Q2 2026 EPS beating expectations at $9.11 versus $2.87, revenue growth from $402.84B in 2025 to projected $445.9B in 2026, and improving profit margins. Recent developments include YouTube subscription price increases and strategic AI partnerships with Intel and Anthropic, positioning the company for continued growth in the digital advertising and cloud computing sectors.
Alphabet presents a compelling investment case with 85% analyst buy ratings and a $426.28 consensus price target representing 19% upside potential. Key opportunities include AI-driven revenue growth and expanding cloud market share, while risks involve antitrust scrutiny and competitive pressures in digital advertising. The stock's current valuation at 17.94 P/E appears reasonable given the company's strong earnings trajectory and market leadership position.
Trailing returns across standard periods
Latest headlines on both assets
Crocs Inc is engaged in the design, development, marketing, distribution, and sale of casual lifestyle footwear accessories for men, women, and children. The reportable geographic segments of the company include Americas, Asia pacific, and EMEA.
Read more on CROX →Alphabet, the parent company of Google, earns nearly 90% of its revenue from Google services, mainly through advertising. Other revenue comes from subscriptions (YouTube TV, YouTube Music), platform sales (Play Store purchases), and devices (Pixel, Chromebooks, Chromecast). Google Cloud contributes around 10%, while investments in self-driving cars (Waymo), health (Verily), and internet access (Google Fiber) make up the rest.
Read more on GOOGL →