Salesforce Inc vs WD 40 Company — how do they compare? Salesforce Inc trades at $167 (market cap $137.23B), while WD 40 Company trades at $252.53 (market cap $3.35B). The key difference: Salesforce Inc is far larger — about 41× WD 40 Company's market cap, and WD 40 Company pays the higher dividend (1.64%). Which is the better fit depends on your goals.
| CRM | WDFC | |
|---|---|---|
Market Cap | $137.23B | $3.35B |
Sector | Technology | Technology |
52-Week High | $270.25 | $264.91 |
52-Week Low | $150.12 | $187.52 |
Enterprise Value | $167.28B | $3.40B |
Dividend Yield | 1.05% | 1.64% |
Signals from Pluang's Aura AI — not financial advice
Salesforce (CRM) trades at $167.56, down 2.14% amid broader tech sector weakness. The stock shows strong fundamentals with consistent earnings beats (Q1 2026 EPS of $3.88 vs. $3.13 expected) and robust profitability (77.64% gross margin). Technical indicators are neutral with support at $165 and resistance at $171. Recent news highlights AI momentum but also sector-wide software stock pressure.
Outlook remains positive with analyst consensus target of $235.90 (40% upside) and 76.84% buy ratings. Key opportunities include AI monetization growth (Agentforce ARR up 200% YoY), while risks include competitive AI landscape and macroeconomic headwinds affecting software spending.
WDFC trades at $251.43, down 5.09% today but maintains a bullish technical outlook with strong moving average signals. The company reported robust Q2 2026 earnings of $2.33 per share, beating estimates by 47%, driven by broad-based sales growth. Valuation remains elevated with a P/E of 37.88 and P/S of 5, while profitability metrics show a net income margin of 13.22% and ROE of 11%. Recent news highlights WD-40's strong brand moat and inclusion in Zacks' Strong Buy list on July 15, 2026.
Outlook is positive given earnings momentum and brand strength, but high valuation and margin pressures from input costs pose risks. Analyst consensus is mixed with 71% hold ratings, suggesting cautious optimism. The stock offers growth potential but requires monitoring of cost management and competitive dynamics.
Trailing returns across standard periods
Latest headlines on both assets
Salesforce Inc provides enterprise cloud computing solutions. The company offers customer relationship management technology that brings companies and customers together. Its Customer 360 platform helps the group to deliver a single source of truth, connecting customer data across systems, apps, and devices to help companies sell, service, market, and conduct commerce. It also offers Service Cloud for customer support, Marketing Cloud for digital marketing campaigns, Commerce Cloud as an e-commerce engine, the Salesforce Platform, which allows enterprises to build applications, and other solutions, such as MuleSoft for data integration.
Read more on CRM →WD-40 Company is a global marketing organization dedicated to creating 'positive lasting memories' by developing and selling products that solve maintenance and cleaning problems. Built around the legendary WD-40 Multi-Use Product, the company operates an asset-light business model, focusing on brand management and innovation while utilizing a network of contract manufacturers to deliver solutions across the Americas, EIMEA, and Asia-Pacific.
Read more on WDFC →