Salesforce Inc vs Unilever plc — how do they compare? Salesforce Inc trades at $167.22 (market cap $137.23B), while Unilever plc trades at $61.4 (market cap $129.73B). The key difference: Salesforce Inc and Unilever plc are close in size by market cap, and Unilever plc pays the higher dividend (3.75%). Which is the better fit depends on your goals.
| CRM | UL | |
|---|---|---|
Market Cap | $137.23B | $129.73B |
Sector | Technology | Consumer Staples |
52-Week High | $270.25 | $74.59 |
52-Week Low | $150.12 | $55.05 |
Enterprise Value | $167.28B | $155.17B |
Dividend Yield | 1.05% | 3.75% |
Signals from Pluang's Aura AI — not financial advice
Salesforce (CRM) trades at $167.56, down 2.14% amid broader tech sector weakness. The stock shows strong fundamentals with consistent earnings beats (Q1 2026 EPS of $3.88 vs. $3.13 expected) and robust profitability (77.64% gross margin). Technical indicators are neutral with support at $165 and resistance at $171. Recent news highlights AI momentum but also sector-wide software stock pressure.
Outlook remains positive with analyst consensus target of $235.90 (40% upside) and 76.84% buy ratings. Key opportunities include AI monetization growth (Agentforce ARR up 200% YoY), while risks include competitive AI landscape and macroeconomic headwinds affecting software spending.
Unilever (UL) trades at $61.48, down 0.39% on the day, with a bullish technical signal driven by moving averages. The company reported $60.76B in 2024 revenue but missed Q1 and Q2 2025 EPS estimates. Recent news highlights strategic moves including a potential bid for Thorne and a $270M innovation center investment. The stock shows strong profitability with a 18.75% net margin and 53.32% ROE, though valuation ratios like P/E of 20.84 suggest fair pricing amid mixed analyst sentiment.
Outlook remains cautious with near-term earnings misses offset by long-term growth initiatives. Investment appeal hinges on successful integration of acquisitions and margin improvement. Key risks include competitive pressures and macroeconomic volatility. Analysts are divided with 24% buy ratings, reflecting balanced risk-reward at current levels.
Trailing returns across standard periods
Latest headlines on both assets
Salesforce Inc provides enterprise cloud computing solutions. The company offers customer relationship management technology that brings companies and customers together. Its Customer 360 platform helps the group to deliver a single source of truth, connecting customer data across systems, apps, and devices to help companies sell, service, market, and conduct commerce. It also offers Service Cloud for customer support, Marketing Cloud for digital marketing campaigns, Commerce Cloud as an e-commerce engine, the Salesforce Platform, which allows enterprises to build applications, and other solutions, such as MuleSoft for data integration.
Read more on CRM →Unilever is a diversified personal product (42% of 2021 sales by value), home care (20%), and packaged food (38%) company. Its brands include Knorr soups and sauces, Hellmann's mayonnaise, Lipton teas, Axe and Dove skin products, and the TRESemme haircare brand. The firm has been acquisitive in recent years
Read more on UL →