Compare Coupang Inc (CPNG) vs e l f Beauty Inc (ELF) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Coupang Inc vs e l f Beauty Inc — how do they compare? Coupang Inc trades at $15.83 (market cap $27.70B), while e l f Beauty Inc trades at $108.12 (market cap $6.25B). The key difference: Coupang Inc is far larger — about 4.4× e l f Beauty Inc's market cap, and e l f Beauty Inc is trading nearer its 52-week high, Coupang Inc nearer its low. Which is the better fit depends on your goals — on Pluang, investors hold Coupang Inc for 55 Days and e l f Beauty Inc for 25 Days on average.
| CPNG | ELF | |
|---|---|---|
Market Cap | $27.70B | $6.25B |
Volume | 27,703,608 | 1,099,552 |
Sector | Consumer Cyclical | Consumer Staples |
52-Week High | $32.47 | $144.97 |
52-Week Low | $13.75 | $49.57 |
Typical Hold Time | 55 Days | 25 Days |
Enterprise Value | $27.22B | $6.84B |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
CPNG trades at $14.81, up 2.7% today, with a bullish technical signal despite recent earnings misses. The company shows strong revenue growth to $34.53B in 2025 but faces profitability challenges with a negative net margin of -2.16%. Analyst sentiment remains overwhelmingly positive with 87.5% buy ratings and a $25.25 consensus price target, representing 70% upside potential.
The stock offers significant upside based on analyst targets but carries execution risks amid competitive pressures and inconsistent profitability. Recent earnings misses and negative ROE of -19.99% highlight operational challenges, while strong cash flow generation and market dominance in South Korea provide fundamental support for long-term growth.
ELF Beauty trades at $107.95, up 2.78% with bullish technical signals and strong earnings beats. The stock shows robust revenue growth reaching $1.31B in 2025, though net margins compressed to 3.38% in 2026. Recent expansion includes rhode brand launches in Europe via Sephora and innovative marketing through original music albums. Analyst sentiment leans positive with 48% buy ratings despite a consensus price target of $95.91 below current levels.
Outlook remains growth-focused with international expansion driving opportunities, but premium valuation (P/E 108) and margin pressure pose risks. Institutional accumulation and technical strength support near-term upside, though investors should monitor execution on global growth initiatives against high expectations.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
No sentiment data available yet.
About Coupang Inc
Coupang Inc is an e-commerce company. The company sells apparel, electronics, footwear, food products, furniture, nutritional supplements, and other products. Its segments include Product Commerce and Growth Initiatives.
Read more on CPNG →About e l f Beauty Inc
e.l.f. Beauty is a leading cosmetics company offering high-quality, 100% vegan, and cruelty-free products. It is known for its affordable and prestige-quality makeup and skincare items for a diverse global audience.
Read more on ELF →
